Got Great Creators on Your Roster? Enter The Creator Craft Awards
The Creator Craft Awards are debuting at CreatorFest 2026.
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New Study Reveals How Small Businesses are Really Using AI on Social Media
Small businesses are increasingly embracing AI-powered content creation tools to try and increase their visibility.
As the New AI Reality Bites, Affiliate’s Winners Are Already Emerging
Affiliate marketing is facing an ROI crisis, but cashback and coupon affiliates might be the few winners of AI Overviews, says Julian Henrichs.
Reddit Unveils App Ad Updates Focused on Performance Transparency
The new features include dual attribution, Max campaigns for app campaigns and App Event Optimization.
A Reality Check: 10 Hard Truths Creators Took Away from SocialDay
The 10 best pieces of advice creators can take from SocialDay 2026.
Personalised Rewards Can Incentivise Financial Loyalty, New Research Suggests
Financial value is emerging as a key driver of both switching banks and retention, according to new Cardlytics data.
Destination 2026 - Cracking the Code of Gen Z Travel Habits
Following the annual UNiDAYS Travel Survey 2026, this session analyses what drives Gen Z when they travel....
SEO is Out: Linqia and AirOps Launch Influencer-Led AI Search Visibility Offering
Linqia and AirOps have announced a strategic partnership designed to help marketers improve their visibility across AI search platforms.
Affiliates Face Financial Shock as Amazon’s Associates Programme Cuts Commission Rates
Affiliates are also experiencing reduced performance visibility due to reporting system changes.
Spotify Moves to Verify Podcasts as AI Deepfakes Raise Trust Concerns
Spotify is rolling out a new verification system for podcast creators as platforms across the creator economy grapple with the rise of AI-generated impersonation.
Building Creator Wealth: CreatorFest Second Wave Agenda Launches
The CreatorFest 2026 Agenda has officially launched its second wave of sessions, with a focus on creator monetisation.
Are YouTube Creators the Next Big Partner Type in Affiliate Marketing?
According to Genie Goals’ Rachel Said, YouTube creators offer a unique set of benefits.
Offer Search is Becoming Standard Shopping Practice, New Research Shows
The report found that offers provide a key opportunity to drive incremental revenue.
Cannes Lions 2026: Experts Predict What’s in Store for the Creator Economy
Here’s what the experts predict will be in store for the creator economy at Cannes Lions 2026.
Publicis Groupe to Acquire LiveRamp for $2.2bn in Agentic Drive
According to the French advertising group, the deal opens up agentic opportunities.
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A Day in the Life: Paul Sampson, CEO & Co-Founder of Lickd
Paul Sampson is the co-founder and CEO of Lickd – the world’s leading commercial music licensing platform for social video creators. As the chief executive, he is the head of the company and drives the business forward by managing the team and communicating the Lickd vision to potential investors, partners,...
Directory Q&A: The Influencer Marketing Factory
We sat down with one of the featured influencer marketing agencies, The Influencer Marketing Factory, to find how they could help you get in front of Gen Z and Millennials. What sets your agency apart from the rest? We are a 100% remote influencer marketing agency, always in the loop...
LGBTQ+ Creators’ Lawsuit Against YouTube’s Alleged Algorithm Discrimination Sits With Judge
In August 2019, a group of YouTubers filed a lawsuit claiming that YouTube’s algorithm discriminates against their LGBTQ-focused content by restricting recommendations, making it difficult to earn ad revenue. The company denies it discriminates against creators. At a hearing on Tuesday the US judge said she will issue a...
Why The Influencer Marketing Industry Needs To Do More
Given the heartbreaking, tragic death of George Floyd in Minneapolis on May 25, as well as Breonna Taylor and Ahmaud Arbery, and a harrowing week of protests and police brutality in the US, many have been left shocked and deeply upset, questioning what it is they should do and say...
Directory Q&A: Analisa.io
We sat down with one of the featured analytics companies, Analisa.io, to find out more about their platform and how it could help you. What makes Analisa.Io stand out from the crowd? Analisa.io is an AI-powered social analytics tool that provides Instagram and TikTok analytics to businesses...
TikTok Commits to Promoting Black Creators to Address Censorship Accusations
TikTok released a series of actions the social media platform plans to take after criticisms that its recommendation algorithm suppresses black creators. The actionable steps TikTok is taking to foster an inclusive environment on the platform includes establishing a creator diversity council aimed at “recognising and uplifting the voices driving...
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