Creators Will Soon Account for Over Half of Content-Driven Ad Revenue
Global advertising is projected to hit a new milestone in 2025, with total ad revenue expected to reach $1.08 trillion.
Read about the latest trends in influencer marketing and how brands can successfully engage with creators on all platforms to execute campaigns and partnerships that drive desired outcomes.
Global advertising is projected to hit a new milestone in 2025, with total ad revenue expected to reach $1.08 trillion.
After an overwhelming number of exceptional entries from around the world, this year’s shortlist showcases the very best the industry has to offer.
ALO Yoga is currently at the centre of a proposed class action lawsuit alleging deceptive marketing practices tied to social media influencers.
Three influencers have been arrested in relation to an FCA report of illegal financial advice content.
TikTok has begun blocking search results for the hashtag #SkinnyTok, following growing criticism that it promotes unhealthy body ideals.
LinkedIn has announced it is rolling out a suite of new advertising tools to help B2B marketers advertise better on LinkedIn.