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Redditors, Trust and Brand Strategy: Can They Meet in the Middle?

Olena Bomko asked Redditors how they use the platform. Their answers emphasised knowledge sharing and community. As brands tap into this ecosystem, here’s what they need to know.

By Newsdesk

/ 14 Sep 2026

New Instagram Update Could Change How Brands Use UGC

This new Instagram update could fundamentally change how branded content is

By Sofia Aira

/ 14 Sep 2026

New Instagram Update Could Change How Brands Use UGC

Australia to Turn Off Social Media Algorithms: What Does it Mean for Influencer Marketing?

Could Australia's proposed law bring back the importance of the follower count?

By Sofia Aira

/ 10 Sep 2026

Australia to Turn Off Social Media Algorithms: What Does it Mean for Influencer Marketing?

Arcade Relaunches with Expanded Stellar Lineup of Top Creators

Arcade relaunches with a new lineup of top creators.

By Sofia Aira

/ 10 Sep 2026

Arcade Relaunches with Expanded Stellar Lineup of Top Creators

What Does It Take to 10x the Industry? Four Industry Heavyweights Are About to Map It Out

For the first time, Awin, CJ, Partnerize, and impact.com are coming together to map out the next chapter.

By Newsdesk

/ 9 Sep 2026

What Does It Take to 10x the Industry? Four Industry Heavyweights Are About to Map It Out

Following Match Disruptions at US Open, Wimbledon Tightens Rules on Influencer Attendance

100 influencers and content creators received accreditation for the New York tournament; going forward, the same won’t be offered by Wimbledon in 2027. But is this the right decision?

By Newsdesk

/ 9 Sep 2026

Following Match Disruptions at US Open, Wimbledon Tightens Rules on Influencer Attendance

CSS Coalition Pens Open Letter to European Commission on Proposed Paid Search Changes

The group warns against "sleepwalking" into a winner-takes-all environment.

By Newsdesk

/ 8 Sep 2026

CSS Coalition Pens Open Letter to European Commission on Proposed Paid Search Changes

Are Publishers Actually Opting Out of Google's AI Search? The EU is Looking to Find Out

The roll-out of the opt-out was completed on August 31st, but the European Commission wants to know whether publishers will actually use it.

By Newsdesk

/ 8 Sep 2026

Are Publishers Actually Opting Out of Google's AI Search? The EU is Looking to Find Out

Content Is Having Its Moment in Affiliate Again. Let’s Talk About Why

Affiliate marketing has always been valued because it is easy to measure. The final click is easy to measure, but that does not automatically make it the most valuable moment

By Chloe Hall

/ 7 Sep 2026

Content Is Having Its Moment in Affiliate Again. Let’s Talk About Why

The Dawn of Triangulation: Awin ThinkTank Spells Out Affiliate Opportunity in the AI Era

Influence origins, outgrowing the click, and capturing signals, the show explored how the industry steps into the unknown.

By Newsdesk

/ 4 Sep 2026

The Dawn of Triangulation: Awin ThinkTank Spells Out Affiliate Opportunity in the AI Era

AI and the Affiliate Channel: Summer Roundup

James Bentley rounds up the biggest news in AI from the summer, and explains how it affects affiliate and partnerships

By James Bentley

/ 2 Sep 2026

AI and the Affiliate Channel: Summer Roundup

What to Expect at CJU 2026

We run through what's coming up at CJU.

By Newsdesk

/ 1 Sep 2026