TikTok Joins EASA to Help Advance Responsible Advertising in Europe
TikTok has joined the European Advertising Standards Alliance as a digital member, strengthening its commitment to responsible advertising.
Sofia Aira
Journalist at Hello Partner covering the biggest stories in influencer and creator marketing.
Check out the latest posts
Asa Bans Public Social Posts Promoting Weight-Loss Jabs in Landmark Ruling
The Advertising Standards Authority has issued a clear warning against promoting prescription weight-loss injections.
🔮 Myth Busted: #Ad Is Not Killing Your Engagement
Plus, a new Traackr report reveals that influencer-led brands are dominating the beauty landscape.
Myth Busted: #Ad Is Not Killing Your Engagement, It's Building Trust
Research published today by HypeAuditor and the IMTB shows that explicit ad disclosure using #ad is not associated with lower engagement.
The De-Influencing of the Super Bowl: What Brands Can Learn From 2026’s Top-Performing Ads
While 59% of this year’s Super Bowl commercials featured celebrities, seven of the top ten highest-scoring ads did not rely on famous faces at all.
Report Reveals Top Beauty Brands are Influencer-Led
The Traackr Creator Advantage Report revealed that influencer-led brands are dominating the beauty landscape.
