Journalist at Hello Partner covering the biggest stories in influencer and creator marketing.
With the recent integration of YouTube Shorts into Google search desktop results, a unique opportunity has emerged for influencer marketers to harness the power of social search.
Meta will be testing Community Notes, seen on X, on all of their major social media platforms, and the process will begin on the 18th of March.
Gemini, Google’s very own AI feature, has launched a brand-new AI-powered interactive workspace called Canvas.
Duolingo has one of the biggest and most engaged audiences online, and that can be credited to its use of employee-generated content.
The return of Influencer Insider looks at the new Online Safety Act, the ongoing TikTok sale and a shocking content creator report.
With AI gaining traction in all aspects of social media, it’s no surprise that agencies and brands are implementing it into influencer marketing.
