“We Want to be Marketplace Agnostic” Ian Brodie on Levanta’s Paid Placements Launch
Levanta CEO and Co-Founder Ian Brodie talks industry recalibration, consumer behaviour, and the drive behind the company’s Paid Placements launch.
Performance Marketing301
Read about the latest trends in performance marketing from staples including programmatic, data and search to emerging strategies on performance OOH, CTV and the convergence of brand and performance.
Check out the latest posts
‘Pragmatists’ Identified as Key Growth Driver for Beauty Brands
New research explores why ‘Pragmatists’ could be brands' most valuable untapped audience.
Agentic AI Hits Google Shopping, What It Means for Affiliate Marketers
Google launches agentic AI shopping with Etsy and Wayfair. How will this impact affiliate marketing moving forward?
Front Row Acquires Socium Media in Bid to Break Down Industry Silos
The deal serves as a microcosm of a broader industry shift towards full-funnel integrated systems.
PI LIVE Europe Centres Connection with Festival of Partnerships Launch
This Autumn, PI LIVE Europe is back bigger and better than ever, with a multi-campus extravaganza for performance-driven partnerships.
“We Were Welcomed With Open Arms” Tradedoubler CEO Talks US Expansion, LLM Solutions, and Affiliate Fraud
Tradedoubler CEO Matthias Stadelmeyer on cracking the US market, building AI-ready attribution, and why transparency will define affiliate marketing in 2026.
