Advertising’s Not Dead, But the Balance is Shifting, Says David Yovanno
impact.com’s David Yovanno discusses how AI is shuffling the deck and the importance of investing in the community.
impact.com’s David Yovanno discusses how AI is shuffling the deck and the importance of investing in the community.
To unlock revenue gains, you need to master storytelling, says Rachel Said.
Bath & Body Works is dramatically increasing its investment in creator and influencer partnerships.
I caught up with Laura Donadio to talk about her experience as a GIMA judge last year, and what advice she’s giving to applicants.
The AI giant will instead funnel purchases through to connected third-party apps.
Word Tonic Copywriting Community's Carolyn McMurray has taken a different approach to being a founder: embracing the Gen Z vibes.
OpenAttribution Director Alex Springer talks content value, governance, and breaking open the black box.
From vibe coding to embracing the weird, you won’t want to miss these workshops.
A new Adobe report has revealed that nearly half of US consumers (49%) now use TikTok as a search engine.
For Inflektion’s Haafiz Dossa, winning gold at the USPAs set the stage for a strong 2026. Here’s what he advises for those eyeing submission and success this year.
Onetag shared that the deal aims to create a unified value exchange in digital advertising amidst industry ROI pressure.
The Global Influencer Marketing Awards will be returning with a flashy new rebrand this September.
impact.com’s David Yovanno discusses how AI is shuffling the deck and the importance of investing in the community.
To unlock revenue gains, you need to master storytelling, says Rachel Said.
Bath & Body Works is dramatically increasing its investment in creator and influencer partnerships.
I caught up with Laura Donadio to talk about her experience as a GIMA judge last year, and what advice she’s giving to applicants.
The AI giant will instead funnel purchases through to connected third-party apps.