From litigation and bot-blocking to content marketplaces, there’s no silver bullet solution — but for the first time in a long time, the industry is coming together for answers.
The Global Influencer Marketing Awards 2026 shortlist has officially landed!
This year at Cannes Lions, Content Creator and Social Media Pro Jayde Powell will be taking the stage on The Female Quotient beach
Adtraction has established a new UK organisation as part of the move, the company shared.
With conflicted views on the decision across the UK, we invited members of the CreatorFest association network to share their perspectives on the new law.
Over the last decade, Beer52 has grown to serve millions of customers and distribute hundreds of millions of craft beers, wines and whiskies across the UK. With data-driven marketing
Following significant controversy around the Honey scandal, the open-source initiative aims to simplify stand down compliance.
We are sititng between Kane Pixels driving A24’s biggest box office previews with Backrooms and Curry Barker turning a YouTube sketch into the £148M+ Obsession film.
The APPG for Digital Creators has launched its latest inquiry report with positive insights into how young people engage with creators online.
Kathryn Turner's TikTok account has already accumulated nearly 50k followers in less than a month.
This year at Cannes Lions, Content Creator and Social Media Pro Jayde Powell will be taking the stage on The Female Quotient beach
From litigation and bot-blocking to content marketplaces, there’s no silver bullet solution — but for the first time in a long time, the industry is coming together for answers.
This year at Cannes Lions, Content Creator and Social Media Pro Jayde Powell will be taking the stage on The Female Quotient beach
The Global Influencer Marketing Awards 2026 shortlist has officially landed!
Affiliate marketing is facing an ROI crisis, but cashback and coupon affiliates might be the few winners of AI Overviews, says Julian Henrichs.
According to Genie Goals’ Rachel Said, YouTube creators offer a unique set of benefits.
This year’s gold winners demonstrated out-of-the-box thinking, outstanding execution and the power of partnerships — all the ingredients that make this industry a powerful marketing player.
As AI transforms the way consumers search, Tradedoubler is building the tools to enhance how brands show up.
Global affiliate growth only works when structure comes first, says Alexander Feist, Head of Affiliate Marketing at Sage.
Phonexa’s Oliver Koukoulis-Fribbens talks using end-to-end lead and call tracking and distribution to drive transparent, scalable performance marketing.
Sage’s Alexander Feist reflects on a breakout year for the brand’s affiliate programme, the role of trust and transparency in B2B partnerships, and how “Authentic Intelligence” is guiding Sage’s approach to AI for affiliates and customers alike.
