We spoke to Toto Haba from Benefit and Megan Duong from Plot to investigate what's working for beauty brands 2026.
I’ve spent much of my career working with established affiliate programmes. Recruiting publishers, entering new markets and increasing visibility can deliver strong early growth. Once a programme reaches scale,
We spoke to Toto Haba from Benefit and Megan Duong from Plot to investigate what's working for beauty brands 2026.
"The winning model is using AI to scale authentic creators rather than trying to manufacture authenticity."
The CUG offering serves as both a key worker discount platform and a white label platform hosting bespoke offers for partners.
Halloween campaigns are a battle of the confectionery, and Reese's has made a fantastic bid for the top spot.
I’ve spent much of my career working with established affiliate programmes. Recruiting publishers, entering new markets and increasing visibility can deliver strong early growth. Once a programme reaches scale,
Mia McGrath - @miarose_mcgrath Instagram | TikTok The Award The Emerging Creator of the Year award celebrates breakout talents who have made an extraordinary impact in a short space of time.
We spoke to Toto Haba from Benefit and Megan Duong from Plot to investigate what's working for beauty brands 2026.
We spoke to Toto Haba from Benefit and Megan Duong from Plot to investigate what's working for beauty brands 2026.
Let me start by stating the obvious. AI visibility is a real thing. The question is what it is worth, and to whom. Three facts are worth agreeing on before
PI LIVE 2026 is set to demystify the most impenetrable industry challenges and surface solutions to surf the seismic shifts.
Journalist at Hello Partner covering the biggest stories in influencer and creator marketing.
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Madaline is Hello Partner's Community & Content Editor for Affiliate & Partnerships, covering news, trends and analysis while building and engaging the community at the heart of the industry.
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Sol is a Conference Producer at Hello Partner. He is dedicated to casting a light on the future of Performance and Affiliate Marketing and illuminating the way for industry innovators.
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I’ve spent much of my career working with established affiliate programmes. Recruiting publishers, entering new markets and increasing visibility can deliver strong early growth. Once a programme reaches scale,
Influencer marketing doesn’t need another tool solving one part of the problem. It needs a connected operating layer that brings intelligence, activation and commerce into one scalable commercial channel.
Could music copyright be this easy for brands? We caught up with Paul Sampson, Founder and CEO of LICKD.
Reward Gateway | Edenred's Annie Gateva breaks down the biggest affiliate trends, brand-publisher synergy and the power of genuine audience insight.
