Several US & UK advertisers have seen a substantial amount of hijacking from affiliates on APAC subnetworks. I heard from an agency, brand protection platform, and APAC subnetwork to learn more about this.
Tom Rathbone explains the Bing affiliate anomaly discovered by PartnerCentric and theorises why we're seeing so much drama from big search engines right now.
We hear from leading coupon providers and industry commentators on the subject of ‘vouchergeddon’, how they intend to react, and what the future holds.