Partner+ / Paid-only / “We're Recommending Brands Structure Dollars Across the Entire Funnel”: Kristina Nolan on Retail Media, Affiliate Convergence and AI What can affiliate and retail media learn from each other? It’s all about data and incrementality. By Madaline Dunn / 23 Jun 2026
Industry Voice / Retail Media Didn’t Replace Affiliate. It Gave It a Bigger Stage. The paradigm is shifting: it’s not about whether affiliate or retail media wins, but how they work together. By Jack Davies / 23 Feb 2026