From litigation and bot-blocking to content marketplaces, there’s no silver bullet solution — but for the first time in a long time, the industry is coming together for answers.
Mark Zuckerberg has claimed that AI will “kill agencies” by taking over the heavy lifting of ad creation and optimisation. But whether you're brand-side or agency-side,
The APMA has launched a dedicated AI Taskforce, aimed at safeguarding the affiliate and partner marketing channel as artificial intelligence transforms the digital landscape.
Described as a “leap into the future”, Awin’s new platform will use proprietary AI technology to present a unique and “radically simpler” approach to affiliate partnerships. We spoke to with Sam Beattie, Lead Product Manager of AI, to learn more.
