It’s been another busy month in the partnerships space. From Twitter to UNiDAYS to Webgains, CEOs seem to be the theme of May, as many businesses saw a changing of the guard.
Ross Hall-Galley, Commercial Director at Blue Light Card, sits down with Hello Partner to explain why he believes the Performance Marketing Awards gives the industry a “deeper relationship.”
Following a rocky 2022, it appears that Meta has returned its gaze back to ad revenue. Its AI tech developments promise to revolutionise digital marketing, but how likely are they to take off?
