The FTC has issued a new ruling targeting product reviews. Violations will incur huge fines and much of the document makes reference to affiliate activity. Should publishers be worried, or not?
Creator Saff Michaelis, known for her series 'Half-Price Hosting' and 'Margot Mondays', spoke with Hello Partner about navigating the creator space and the importance of consistency and authenticity.
Retail media is a huge area of opportunity for affiliates, but it’s not happening. Let’s look at how affiliates can tangibly tap into this channel in order to increase commissions, drive more conversions for brands, and get the best deals to their audience.
From Meta's AI tools to Grace Beverley's AI talent manager, many services are being posed to help creators - but they might be doing more harm than good.
Reddit might just be the next big thing in affiliate marketing. But how does a publisher or brand even get started here? We spoke with experts to find out.
