Profound’s Ben Grosse shares thoughts, data, and strategies on how affiliate is currently performing in AI search and what it needs to do to seize this new market.
As OpenAI turns ChatGPT into a shopping destination, questions mount over how the platform handles attribution, affiliate content, and ethical grey areas in the AI-led customer journey.
Arthur Brenac and Yann Caloghiris share expert insights on the ethical dilemmas, creative disruption, and the future role of human influencers in an AI-powered digital world.
