Creator Economy - Hello Partner (Page 21)

Amazon Doubles Influencer Commissions Ahead of Extended Prime Day

As Prime Day approaches, Amazon is rolling out increased commission rates to incentivise influencers to drive more sales.

By Sofia Aira

/ 3 Jul 2025

Amazon Doubles Influencer Commissions Ahead of Extended Prime Day

52% of UK Marketers Now Spend Over £765,000 a Year on Creator Marketing, Study Finds

By Sofia Aira

/ 2 Jul 2025

52% of UK Marketers Now Spend Over £765,000 a Year on Creator Marketing, Study Finds

Why It’s Exceptionally Hard for Brands to Win at Glastonbury, and the Ones Who Got It Right

Glastonbury Festival’s updated Terms and Conditions leave no room for ambiguity. So, how do brands get it right?

By Sofia Aira

/ 2 Jul 2025

Why It’s Exceptionally Hard for Brands to Win at Glastonbury, and the Ones Who Got It Right

Unlocking the Power of Connections: CreatorFest and PI LIVE Europe’s New Hosted Meetings Programme

Learn about Hosted Meetings, a premium opportunity tailored specifically for brands and retailers.

By Newsdesk

/ 1 Jul 2025

Unlocking the Power of Connections: CreatorFest and PI LIVE Europe’s New Hosted Meetings Programme

Dealmoon Launches Moonfluence, RedNote’s Overseas Agency Partner

The platform has also launched in Italy this past week.

By Sol Wilkinson

/ 1 Jul 2025

Dealmoon Launches Moonfluence, RedNote’s Overseas Agency Partner

Why Your LinkedIn Feed Feels Broken — and How to Stay on Top

If your LinkedIn feed feels broken, outdated and irrelevant, you're not alone. Carrie Rose shares tips on staying at the top of your followers' feeds.

By Sofia Aira

/ 30 Jun 2025

Why Your LinkedIn Feed Feels Broken — and How to Stay on Top

The CreatorFest Community Pick Shortlist Is Here — Vote for Your Favourite Session

Submissions have now closed for the CreatorFest Community Pick, and it’s time to vote for your favourite session on the shortlist.

By Sofia Aira

/ 25 Jun 2025

The CreatorFest Community Pick Shortlist Is Here — Vote for Your Favourite Session

“The Last Straw” Google Veo 3’s Impact on Creators And The Dead Internet Theory

Arthur Brenac and Yann Caloghiris share expert insights on the ethical dilemmas, creative disruption, and the future role of human influencers in an AI-powered digital world.

By Sofia Aira

/ 25 Jun 2025

“The Last Straw” Google Veo 3’s Impact on Creators And The Dead Internet Theory

Gen Z Is Cutting Back on Screen Time, so How Can Influencer Marketers Reach Them?

By Sofia Aira

/ 24 Jun 2025

Gen Z Is Cutting Back on Screen Time, so How Can Influencer Marketers Reach Them?

Last-Click Is Tough for Creators. Lindsey Gamble Has Ideas.

At Awin ThinkTank, creator economy expert Lindsey Gamble shared how influencers can make affiliate marketing work, despite the last-click challenge.

By Sol Wilkinson

/ 24 Jun 2025

Last-Click Is Tough for Creators. Lindsey Gamble Has Ideas.

What the Tattle Life Scandal Means for Influencers — Here’s What the Experts Say

"It’s time for platforms and publishers to stop turning a blind eye to what’s happening."

By Sofia Aira

/ 23 Jun 2025

What the Tattle Life Scandal Means for Influencers — Here’s What the Experts Say

Influencer Marketing in Canada: Bilingual Audiences and Quebec's Unique Culture

"It’s crazy, when you look at an influencer in Quebec, 95-98 per cent of their audience is Québécois. I’ve never seen that elsewhere in my life.”

By Sofia Aira

/ 23 Jun 2025

Influencer Marketing in Canada: Bilingual Audiences and Quebec's Unique Culture