Affiliate Marketing / The PMAs 2025 Shortlist Has Landed With new categories and one important award requiring your vote! By Sol Wilkinson / 9 Apr 2025
Affiliate Marketing / Monthly Top Line – March 2025 New hires, promotions, and movements from the previous month. By Sol Wilkinson / 8 Apr 2025
Affiliate Marketing / Market Movers: GrowthOps Australia Enters Voluntary Administration Plus, WPP acquires InfoSum and Brunner acquires Rakuten’s Performance Solutions group. By Sol Wilkinson / 8 Apr 2025
Affiliate Marketing / “We’ll Be Relentless”: Adam Ross, CEO of Awin, Provides Update on CPI As Deadline Looms Awin CEO discusses the challenges, successes, and progress with the CPI so far, as well as reactions from other networks. By Sol Wilkinson / 1 Apr 2025
Affiliate Marketing / Members-only / “Each Market Has Its Own Nuances” Valeria Alesiani Talks Publisher Models, Full-funnel Activations, and AI Insights from Rakuten Advertising's Dealmaker. By Sol Wilkinson / 28 Mar 2025
Affiliate Marketing / Members-only / “I’ve Never Seen a Year of So Much Change” Nick Fletcher Talks Google, Attribution, and afsrc=1 The industry is moving into new waters, bringing challenges and opportunities. By Sol Wilkinson / 27 Mar 2025
Affiliate Marketing / Agency Wins: MG OMD Secures Increased Investment from Two Major Brands Other wins include: Influencer agency Relatable launching Libero across the Nordic region; AMP securing new fintech client; and WiredCo. to drive global growth for an Australian brand. By Sol Wilkinson / 26 Mar 2025
Affiliate Marketing / What We Learned at Rakuten Advertising Dealmaker 2025 New forms of fraud, harsh truths for marketers, and huge changes to the landscape. This year’s show explored a host of significant themes. By Sol Wilkinson / 25 Mar 2025
Affiliate Marketing / Nominations Open for Top 30 Publishers in North America We’ll be celebrating the leading publishers, new and established, in North American affiliate marketing. By Sol Wilkinson / 24 Mar 2025
Performance Marketing / Google Faces EU Backlash Over Search and Play Store Practices European regulators have again found Google prioritising its own products. By Sol Wilkinson / 21 Mar 2025
Affiliate Marketing / USPAs 2025 Shortlist Announced Two categories need your vote! By Newsdesk / 20 Mar 2025
Affiliate Marketing / “Google Is No Friend of Affiliate Marketing” The Big GA4 Debate Does affiliate marketing have a measurement problem? By Sol Wilkinson / 18 Mar 2025
