Destination 2026 - Cracking the Code of Gen Z Travel Habits
Following the annual UNiDAYS Travel Survey 2026, this session analyses what drives Gen Z when they travel....
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SEO is Out: Linqia and AirOps Launch Influencer-Led AI Search Visibility Offering
Linqia and AirOps have announced a strategic partnership designed to help marketers improve their visibility across AI search platforms.
Affiliates Face Financial Shock as Amazon’s Associates Programme Cuts Commission Rates
Affiliates are also experiencing reduced performance visibility due to reporting system changes.
Spotify Moves to Verify Podcasts as AI Deepfakes Raise Trust Concerns
Spotify is rolling out a new verification system for podcast creators as platforms across the creator economy grapple with the rise of AI-generated impersonation.
Building Creator Wealth: CreatorFest Second Wave Agenda Launches
The CreatorFest 2026 Agenda has officially launched its second wave of sessions, with a focus on creator monetisation.
Are YouTube Creators the Next Big Partner Type in Affiliate Marketing?
According to Genie Goals’ Rachel Said, YouTube creators offer a unique set of benefits.
Offer Search is Becoming Standard Shopping Practice, New Research Shows
The report found that offers provide a key opportunity to drive incremental revenue.
Cannes Lions 2026: Experts Predict What’s in Store for the Creator Economy
Here’s what the experts predict will be in store for the creator economy at Cannes Lions 2026.
Publicis Groupe to Acquire LiveRamp for $2.2bn in Agentic Drive
According to the French advertising group, the deal opens up agentic opportunities.
Why Brands Are Still Undervaluing YouTube Creator Partnerships
While YouTube consistently delivers depth, trust, and conversion power, many brands still struggle to benchmark success on the platform.
The Formula for a Winning Global Influencer Marketing Awards Entry: Extension Edition
Here's a quickfire guide on submitting your GIMA entry before the 2026 extension deadline.
Why Affiliates Miss Out on Budget, and How to Change It
Affiliate marketing generates some of the best ROI in digital marketing, yet it is often overlooked in favour of other performance channels. Understanding where the differences versus other channels are will help publishers and affiliate marketers secure more budget and drive better performance for their clients. This session shows you...
The Goat Agency’s Hannah Ryan on Why Gen Z Trusts Smaller Creators
For Hannah Ryan, VP of Global Campaign Delivery at The Goat Agency, the shift reflects a bigger change in how audiences relate to creators online.
The Performance Marketing Awards: 20 Years of Game-Changing Innovation
A truly unforgettable night, the awards shone a light on creativity, industry breakthroughs, and the power of community.
New Report Finds Shocking Amount of Influencer Brand Deals That End After One Post
A new report finds nearly two-thirds of creator partnerships in the US are still one-off collaborations.
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Snap Study Reveals Gen Z is Driving Shift Towards More Immersive Shopping Experiences
A global study of nearly 5,000 Gen Z people was carried out by Snap in partnership with Crowd DNA revealing what motivates Gen Z to engage with brands, what brands need to do to build deeper connections, and why brands need to embrace AR to remain relevant. Visual communication...
Talking Influence with: Matt Woods
Today’s guest is CEO of AFK Group, Matt Woods. AFK is a full-service talent management and representation agency for streamers and gaming creators including Captain Puffy, Fundy, and many more Gaming creators notoriously build huge engaged audiences that enjoy tuning in to watch them game in real-time, or to...
Understanding TikTok Branded Guidelines and Content Policy Following New Updates
For any brand with or considering a marketing budget on TikTok, staying away from potentially problematic content is vital for not seeing those dollars wasted. The platform is aware of that, which is why they launched the latest guidelines to promote safety, security, and well-being, and businesses that follow the...
Rewarding Best-in-Class Influencer Partnerships in the US
PerformanceIN and Talking Influence are over the moon to be announcing the official launch of the inaugural US Partnership Awards. The brand new awards ceremony, coming to America in Autumn 2022, will reward the absolute best-in-class in partnership marketing. With categories bridging affiliate and partnership, performance, and influencer marketing industries,...
A Day in the Life: Neika Colbourne, VP, Creator & Influencer Partnerships | Experiential at BFA Industries
Beauty For All (BFA) is the home to the world's largest beauty subscription brands, including IPSY, BoxyCharm and Refreshments. Neika Colbourne has been a part of BFA for seven years, beginning when IPSY was just a standalone startup.
Community is Critical for Web3: 3 Ways Brands Can Prepare Today
What is community in Web3, and how is it built? Marketing to consumers has always required forging a connection between potential buyers and your brand. Brand community-building combines two necessary prongs of marketing, the right people and the right (communal) channel. Being able to foster a sense of community, of...
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