TikTok Leaders Unpack Trends in Creator Monetisation, Content and Commerce
Leading voices from TikTok shared insights on how creators, content and commerce continue to shape the platform.
Your Premier Source for News on Affiliate, Performance Marketing and the Creator Economy.
Get the email newsletter and unlock access to members-only content and updates
Get started with our best stories
Awards showcase
Influencer Marketing
Affiliate Partnerships
Creator Economy
Performance Marketing
The latest posts only for subscribers
TikTok World: Building the Future of Entertainment and Advertising
Today, TikTok World is kicking off, marking the platform's second global product summit for brands to connect, co-create, and thrive with the TikTok community.
Hello Partner – Join Us On Our Brand New Venture
The industry is evolving, so we are too. It’s time for Talking Influence and PerformanceIN to merge together to create one powerhouse – Hello Partner. We're super excited to announce this news, and we would love to hear what you think!
Reels Continue to Be Meta’s Priority with Creator Week Rollout
Whilst Meta's Creator Week is doubling down on monetising content, there's one theme dominating the events: Reels.
Facebook Ramps Up Ads as Revenue Declines
There was a time when Facebook took the crown for being the leading social media platform, the place where everyone wanted to be. Flash forward to 2022, and the platform is currently trading at its lowest stock price since 2019. And Meta wants to fix this.
3 Things That Can Help You Stand Out As an Influencer Beauty Brand
The journey of beauty content creator to founder of a beauty brand is one that we are becoming ever more familiar with. Your audience loves your content, so they're sure to love your product too!
The Increasing Focus on Influencer Marketing from Affiliate Marketing Companies
Influencer campaigns are no longer just a ‘bit on the side’ for marketers. In fact, influencer partnerships can drive huge value for your brand. If you haven’t already, it’s time to consider integrating influencers into your partnership programme.
Recommended
