Today, consumers expect more from brands. They expect more than just a transaction, quality service and reliability. They expect brands to be socially conscious, outspoken on important social issues, and
Who do consumers trust more: ads from companies or ordinary people? If you chose the latter, we’d have to agree. People are more trusting of other people these days.
Earlier this year, Instagram began rolling out subscription services, giving a select few content creators the ability to charge fans for access to specific content. Following the success of the
The US Partnership Awards, hosted by PerformanceIN and Talking Influence, are taking place on September 7, at the legendary Sony Hall in the heart of New York City.
Created to
Today is National Social Mobility Awareness Day in the UK – but with just 12% of creative industry staff hailing from working class backgrounds, there is still much work to be
For content creators, it is essential to have a strategy when it comes to expanding your reach, as well as retaining your current audience. In order to truly engage a
The year 2022 will be remembered as the one in which influencer marketing finally landed in the big league of digital marketing. Globally worth $16.4bn (up from $1.7bn
That’s a wrap! For the first time since 2019, Talking Influence hosted the Influencer Marketing Awards in person at London’s Sheraton Grand, and it went off without a
After a successful Spring show in New York, the Influencer Marketing Show will return to Old Billingsgate in London on 20th October 2022, bringing together the brightest minds in the
In honour of Pride Month, TikTok is continuing to recognise the collective visibility and power of its LGBTQIA+ community by introducing ‘Pride Together’. Throughout June, TikTok users can expect an
Having only been in the role of Head of Influence at Exposure for nine months, Dani Hunter is making big moves when it comes to growing the team's influencer division.