Creator Economy - Hello Partner (Page 37)

Empowering the UK’s Creator Economy: Inside the BBC Creator Lab With TikTok

The BBC Creator Lab, in partnership with TikTok, aims to shape the future of digital content creation, allowing UK creators to unlock their full potential.

By Jack Shute

/ 7 Mar 2024

#HP30LeadingWomen: Meet The Creator Economy’s Top 30 Leading Women

Hello Partner is proud to announce this year’s Global Top 30 Leading Women in the Creator Economy.

By Newsdesk

/ 6 Mar 2024

#HP30LeadingWomen: Meet The Creator Economy’s Top 30 Leading Women

Week in Review: ASOS Turns Staff Into Influencers, Lipton Embraces Creators, and Threads’ Download Surge

ASOS transforms staff into influencers, Lipton recruits creators to connect with Gen Z, Threads sees a surge in downloads, and Instagram unveils its 'Friend Map' feature.

By Jack Shute

/ 1 Mar 2024

Week in Review: ASOS Turns Staff Into Influencers, Lipton Embraces Creators, and Threads’ Download Surge

ASA Bans Space NK's Social Media Prize Promo, A Reminder to Brands

A global prize promotions specialist shares their advice for brands following an ASA ruling that a Space NK promotion breached the CAP Code.

By Jack Shute

/ 29 Feb 2024

ASA Bans Space NK's Social Media Prize Promo, A Reminder to Brands

LinkedIn's New Algorithm Values Experts Over Creators

LinkedIn's algorithm overhaul signals a shift towards valuing professional expertise over generic 'creator' labels, empowering users to share meaningful insights and connect authentically.

By Jack Shute

/ 28 Feb 2024

LinkedIn's New Algorithm Values Experts Over Creators

Instagram Expands Marketplace to Connect Creators and Brands Globally

Instagram's marketplace expansion opens new avenues for creators and brands to collaborate across eight new countries, aiming to foster meaningful partnerships and drive impactful marketing campaigns.

By Jack Shute

/ 26 Feb 2024

Instagram Expands Marketplace to Connect Creators and Brands Globally

As Pinterest Dives into ‘Shoppable-Streaming’, Could Other Platforms Follow?

Pinterest ventures into streaming and long-form content with a shoppable TV show, marking its inaugural foray beyond the platform. We take a look at what TikTok, Instagram, and X are doing to follow suit.

By Jack Shute

/ 23 Feb 2024

EU Launches Probe Into TikTok Over Addiction Concerns and Content Breaches

The European Union has initiated a formal investigation into TikTok over suspected breaches of online content rules, including concerns about protecting minors and ensuring transparent advertising.

By Jack Shute

/ 22 Feb 2024

EU Launches Probe Into TikTok Over Addiction Concerns and Content Breaches

Nominations Open for Hello Partner’s Global Top 30 Leading Women in the Creator Economy

Hello Partner’s accolade lists aim to recognise and celebrate the outstanding individuals that enable the partnership marketing space to grow and thrive.

By Newsdesk

/ 21 Feb 2024

Nominations Open for Hello Partner’s Global Top 30 Leading Women in the Creator Economy

UGC and Female Creators Lead the Way in Influencer Marketing

Female creators and user-generated content are reshaping the influencer marketing landscape, according to a new report.

By Jack Shute

/ 20 Feb 2024

UGC and Female Creators Lead the Way in Influencer Marketing

Snap Partners With Fospha to Transform Campaign Analytics

Snap's dynamic collaboration with Fospha promises to revolutionise Snapchat campaign analytics, empowering marketers with enhanced insights for strategic success.

By Jack Shute

/ 19 Feb 2024

Snap Partners With Fospha to Transform Campaign Analytics

Week in Review: UK's TikTok Immigration Campaign, Musk's Testimony, and Coach's Virtual Influencer

From government TikTok immigration campaigns to Elon Musk, Coach's virtual influencer partnership, YouTube's creator tools, and Instagram's hashtag limits.

By Jack Shute

/ 16 Feb 2024

Week in Review: UK's TikTok Immigration Campaign, Musk's Testimony, and Coach's Virtual Influencer