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EU Launches Probe Into TikTok Over Addiction Concerns and Content Breaches

The European Union has initiated a formal investigation into TikTok over suspected breaches of online content rules, including concerns about protecting minors and ensuring transparent advertising.

EU Launches Probe Into TikTok Over Addiction Concerns and Content Breaches

The European Union has announced the initiation of a formal investigation into TikTok over concerns related to online content breaches. 

This decision comes as EU Industry Chief Thierry Breton expressed worries regarding potential violations of rules aimed at safeguarding children and ensuring transparent advertising practices.

"Today we open an investigation into TikTok over suspected breach of transparency & obligations to protect minors: addictive design & screen time limits, rabbit hole effect, age verification, default privacy settings." - Breton said on an X post.

Breton disclosed that the decision to launch the investigation stemmed from a thorough examination of TikTok's risk assessment report and its responses to requests for information. The focus of the investigation will encompass various aspects, including the platform's design, screen time limits, age verification procedures, and default privacy settings. 

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