New research predicts that retail media will double in size by 2029. This area absolutely appears to be the ‘next big thing’ and there’s plenty of room for affiliate and performance marketers to join the party.
Retail media is a huge area of opportunity for affiliates, but it’s not happening. Let’s look at how affiliates can tangibly tap into this channel in order to increase commissions, drive more conversions for brands, and get the best deals to their audience.
