Performance Needs Personality: Why Creative Customisation Drives Real Results
This session explores how adding personality and creativity to performance campaigns can unlock stronger engagement and real business outcomes....
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OG Influencers Miss Coachella After Claims They Were Kicked off of Brand Trip They Pitched
OG Influencers Lucy and Lydia claim they missed out on Coachella due to being removed from a brand trip they originally pitched.
“The Rate of Change is Exponential”: Nick Fletcher on Consumer Journeys, Tracking and Industry Convergence
If 2025 felt like a year of transformation, strap in, the waves will only get choppier.
New Affiliate Code of Conduct Aims to Standardise Software Guidance
The Code follows a big year of industry debate amidst browser extension controversy.
Instagram Announces Huge Affiliate Link Update to Increase Earning Chances for Creators
Yesterday, Head of Instagram Adam Mosseri took to Instagram to announce a huge update to affiliate links on Reels.
Influencer Calls Out Bill Gates’s Daughter Trying to Negotiate Rates With a 'Super Limited' Budget
Influencer Kacie Margis has called out Bill Gates's daughter after allegedly receiving a DM. negotiating rates.
Billion Dollar Boy’s Joele Forrester on How to Write a Winning Entry at the GIMAs
Having written multiple award-winning submissions, Joele Forrester has helped secure major wins for the agency and its leadership team.
GPMA 2026: Reimagining How Industry Excellence is Recognised
Now in their tenth year, expect the unexpected at the 2026 Global Performance Marketing Awards.
YouTube Launches New 24/7 TV Stations Feature to Stream Coachella Live
YouTube is launching Stations, a new feature designed to stream Coachella 24/7.
Affiliates, To Stay Relevant, Move Beyond Mere Execution
Affiliate marketers need to understand the nuance behind the numbers and relationships, says Alexandra Gogalniceanu.
Levanta Acquires Affiliate Network Perch+
The acquisition brings Perch+'s network of sellers and affiliate partners into Levanta’s platform.
Beyond Discounts: Unlocking Deeper Member Engagement and Commercial
In a discount-driven world, the most powerful partnerships don’t stop at the checkout. They create moments, stories, and communities that live far beyond a single transaction....
APMA Seeks to Tame Subnetwork Wild West with Code of Conduct
The Code of Conduct will have a specific focus on transparency, the APMA shared.
Monthly Top Line - March 2026
The who’s who of appointments, promotions, and job shake-ups.
Cameo Bets on TikTok Creators to Revamp its Platform
Cameo is gunning for a comeback, with TikTok by its side.
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Breaking the Stereotype: One-Third of Influencers Choose Authenticity Over Profitability
Influencers are making millions by partnering with brands, but data shows a decrease in creators proactively seeking out new deals.
Building Your Influencer Marketing Foundation: Your Essential Toolkit
It’s no secret that influencer marketing can be a highly effective strategy for brands to reach and engage their target audiences. However, it's essential to approach it with a clear plan and a thorough understanding of what works and what doesn't, especially if you’re just starting out.
Is a ChatGPT Ban Incoming?
With a ban in Italy, and investigations in many more countries, the future of the popular AI chatbot has suddenly become unclear. Having now become a solid fixture in the affiliate industry, how might the space react to a pause on AI usage?
Hello Partner Summer Roadshow - First stop, Dublin
Hello Partner is excited to provide its community with the opportunity to meet, mingle, and support our charity partners in cities across Europe this summer.
Instagram Expands Creator Marketplace API for Brands and Influencer Agencies
Instagram is expanding its creator marketplace via API, will this make it easier for brands and creators to connect and build partnerships?
Replay: The $20,000 Influencer Challenge – How can you make the most impact with a limited budget?
Are you trying to strip back your budget, but also drive results with influencer marketing? Replay our webinar to find out how.
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