Social media users are spending an average of three hours a day scrolling through their newsfeeds. For a huge number of brands out there, this is where your consumers are
Data serves as a key factor for successful business functioning. However, advancements in information technology, which came to the scene during the last decade, have drastically reduced control over it.
After a restful holiday break in December, we’re excited to look at some of the big changes and progressions that the influencer marketing space has undertaken already this year. Today we take a look at the latest social platform updates and some exciting new hires within the industry.
In our increasingly popular channel, the need for talent is paramount, especially considering the conversations taking place surrounding the convergence of affiliate and wider partner marketing.
After spending over two decades in marketing, I’ve noticed the high-level methodology and goals in the industry haven’t changed. The work continues to require a sharp eye
The major AR shopping upgrade includes a simplified, more useful AR try-on shopping feature for Snapchat users. New Lens Product cards will allow users to quickly see product info
Taking place on 27th April 2022, the Influencer Marketing Show New York will be a first-of-its-kind event tailored towards brands who want to navigate the intricacies of
Living your whole life in the glare of the public eye is no easy task, especially for those successful enough to make it their full-time job and primary source
The true value of the affiliate marketing channel is something those within the industry are aware of, but that others may not realise. Proving these benefits is incredibly important, and this can be done by truly understanding the value that affiliate brings beyond the last click
It comes as no surprise that such a fast-growing social platform brings many marketing opportunities – according to IT company Admitad, in 2021 the number of sales driven by TikTokers
In this exclusive case study Talking Influence chatted with Jenny Quigley-Jones, CEO and Founder of Digital Voices, and Giedrius Petraitis, Head of Influencer Marketing at Surfshark, about how the agency and the brand came together to shape a best in class influencer marketing strategy to drive resu
For those who may need a refresher as we dive into the new year, here is everything you need to know in regards to Instagram’s current guidelines, rules, and tips for promotional content.
