That’s all folks! IMS NYC 2023 has left a creative spark in the city, as attendees leave feeling inspired and prepared to navigate the creator economy in the year ahead.
New York is the place to be if you’re looking to "level up your creativity". IMS NYC kicked off with a bang as attendees were stunned by the in-depth sessions and networking opportunities, adding to the buzz of the city. Explore the highlights below.
A new report reveals that Gen Z is interacting with the performance channel more than any other age group, but all consumers are searching for discounts.
This is the French influencer marketing revolution, and the repercussions should be taken seriously. We detail all the implications, including global, below.
Watch our webinar to learn all you need to know on how to write a successful entry to our awards from our esteemed panel of industry experts and judges.
Pride month is a time to celebrate the LGBTQ+ community, but when it comes to brands’ support, they should beware of ‘rainbow-washing’ to their consumers and employees.
