Latest News

Best Influencer Commerce Campaign or Strategy - Acceleration Partners & Allbirds

Acceleration Partners Website | LinkedIn 0:00/1× Allbirds & Acceleration Partners: Exceptional Outcomes Through Influencer Marketing Allbirds, a global lifestyle brand focused on sustainable footwear and apparel, recognised the need

By Newsdesk

/ 21 Jul 2023

Best Influencer Commerce Campaign or Strategy - Acceleration Partners & Allbirds

Best Cause-Led Campaign - SEEN Connects & Tommee Tippee

SEEN Connects Website | LinkedIn 0:00/1× Tommee Tippee: Building raw, honest parenthood conversations Tommee Tippee and SEEN Connects campaign supported the brand's new website space, the '

By Newsdesk

/ 21 Jul 2023

Best Cause-Led Campaign - SEEN Connects & Tommee Tippee

Best Brand Engagement Campaign - Digital Voices & Duolingo

Digital Voices Website | LinkedIn 0:00/1× Digital Voices x Duolingo: Chunkz and Yung Filly Digital Voices and Duolingo’s campaign aimed to test the effectiveness of creative partnerships with

By Newsdesk

/ 21 Jul 2023

Best B2B Campaign - Good Relations & Celebrity Cruises

Good Relations Website | LinkedIn The All Inclusive Photo Project For Celebrity Cruises Executed by Good Relations, this campaign for Celebrity Cruises addressed the lack of diversity and inclusivity in travel

By Newsdesk

/ 21 Jul 2023

Best B2B Campaign - Good Relations & Celebrity Cruises

Most Effective Collaboration or Partnership - Ogilvy Australia & KFC Australia

Ogilvy Australia Website | LinkedIn 0:00/1× KFC Australia – KFC Degustation - Ogilvy Australia KFC Australia's collaboration with Ogilvy Australia in the "KFC Degustation" campaign aimed to

By Newsdesk

/ 21 Jul 2023

Most Effective Collaboration or Partnership - Ogilvy Australia & KFC Australia

Celebrating Creativity, Innovation, and Excellence: Highlights from the Influencer Marketing Awards 2023

Find out who the worthy winners were at the exceptional 5th edition of the Influencer Marketing Awards.

By Jack Shute

/ 21 Jul 2023

Celebrating Creativity, Innovation, and Excellence: Highlights from the Influencer Marketing Awards 2023

How It Crumbles: Google Unveils Privacy-First API to Start Replacing Cookies

Chrome’s phasing out of third-party cookies is finally here. What will it look like and how can partnership marketers prepare?

By Sol Wilkinson

/ 21 Jul 2023

Q2 2023 IPA Bellwether Report: What Does It Mean for Partnerships?

While budgets increase, expectations decline, as UK businesses prepare for a turbulent 12 months ahead. What does this mean for partnerships? And how is the industry reacting?

By Sol Wilkinson

/ 20 Jul 2023

Q2 2023 IPA Bellwether Report: What Does It Mean for Partnerships?

Partnership Marketing Week in Review – Highs for BNPL & Amazon, Lows for Google & OpenAI

Everything you might have missed from the past week in affiliate and performance marketing.

By Sol Wilkinson

/ 19 Jul 2023

Partnership Marketing Week in Review – Highs for BNPL & Amazon, Lows for Google & OpenAI

Moonpull Launches Verification Platform to Check Advertisers’ First-Party Data Tracking

The platform allows affiliate marketers to check the quality of brands' affiliate links before including them in a campaign.

By Sol Wilkinson

/ 18 Jul 2023

Twitter Creators Come Back to the Roost With Ad Revenue Payouts, but Will Threads Make Them Flock the Nest?

Creators are loving Twitter again after the app introduced a new monetisation programme where creators are compensated for revenue made from advertisements.

By Jack Shute

/ 17 Jul 2023

Twitter Creators Come Back to the Roost With Ad Revenue Payouts, but Will Threads Make Them Flock the Nest?

Replay: Third-Party Cookie Deprecation – Is Your Partner Marketing Tracking Future-Proofed?

Watch the webinar and stay ahead of the curve.

By Sol Wilkinson

/ 14 Jul 2023

Replay: Third-Party Cookie Deprecation – Is Your Partner Marketing Tracking Future-Proofed?