Partner+

Examining the Hype Around Live Stream Social Commerce: Is It a Game-Changer or a Passing Fad?

Trend predictions have been pointing in the direction of live-stream social commerce since the pandemic. But is it all it’s cracked up to be?

By Neve Fear-Smith

/ 29 Mar 2023

Examining the Hype Around Live Stream Social Commerce: Is It a Game-Changer or a Passing Fad?

An Industry Ripe for Automation: Rob Berrisford on How AI Will Superpower Affiliate Marketing

Affiliate.ai's Founder stopped by to explain why large language models are about to revolutionise the affiliate industry.

By Sol Wilkinson

/ 22 Mar 2023

An Industry Ripe for Automation: Rob Berrisford on How AI Will Superpower Affiliate Marketing

Subnetwork Solutions: How Machine Learning is Tackling Affiliate Fraud

The third and final part of our subnetworks investigative series will provide a recap of the issues that the affiliate space is tackling, providing you with actionable solutions to overcome the hurdles presented by subnetworks.

By Neve Fear-Smith

/ 21 Mar 2023

Subnetwork Solutions: How Machine Learning is Tackling Affiliate Fraud

The Need for Niche Influencers in The Cost of Living Crisis: A Passing Trend or The Future of Influencer Marketing?

There could be a secret for brand marketing success during the cost of living crisis. That cat is now out of the bag, with niche influencers as your answer. But are they here to stay or just another passing trend?

By Jack Shute

/ 17 Mar 2023

The Need for Niche Influencers in The Cost of Living Crisis: A Passing Trend or The Future of Influencer Marketing?

The Problem with Subnetworks – Part Two

Sometimes, affiliates go rogue. How can marketers and subnetworks protect themselves from these incidents? The answer is simpler than you might think.

By Sol Wilkinson

/ 15 Mar 2023

How the TikTok Ban in India is Impacting the Influencer Marketing Space

The world’s most popular app has been banned entirely in India, ruling out an entire channel for brands and creators to monetise on in one of APACs largest countries.

By Neve Fear-Smith

/ 9 Mar 2023

How the TikTok Ban in India is Impacting the Influencer Marketing Space

How the De-influencing Trend Could be Detrimental for Creator Brand Partnerships

The fire has well and truly been fueled. After taking some time to let the dust settle and scope out the trend, we have been able to gather a clear idea as to what the de-influencing trend could mean for the future of brand and creator partnerships.

By Neve Fear-Smith

/ 7 Mar 2023

Replay: Should You Invest in AI This Year?

Watch our webinar to find out what tech you should be investing in, and what the trule value of AI is for the affiliate/influencer marketing industry.

By Sol Wilkinson

/ 1 Mar 2023

Replay: Should You Invest in AI This Year?

Fear and Loathing in Silicon Valley – Chatbot Hallucinations Could Lead Big Tech Down a Bad Trip

Our interaction with the new Bing revealed that the tech poses serious privacy risks to users.

By Sol Wilkinson

/ 24 Feb 2023

Fear and Loathing in Silicon Valley – Chatbot Hallucinations Could Lead Big Tech Down a Bad Trip

“I would love to see more platforms reaching out and uplifting creators who are marginalised.” – In Conversation with Content Creator, Karly Polkosnik

Starting out as a blogger, and working her way up to a multi-hyphenate Instagrammer, TikToker, YouTuber, and podcaster, Karly has built an inspirational platform with a focus on self-love, black and LGBTQ+ experiences, and her journey to financial freedom.

By Neve Fear-Smith

/ 21 Feb 2023

“I would love to see more platforms reaching out and uplifting creators who are marginalised.” – In Conversation with Content Creator, Karly Polkosnik

impact.com’s New Google Integration Is Set to Shake up the Coupon SERPs

The partnership management platform will now power brand coupons across Google surfaces. But does this leave any room for traditional affiliates?

By Sol Wilkinson

/ 17 Feb 2023

impact.com’s New Google Integration Is Set to Shake up the Coupon SERPs

Women Earn 28% Less Than Men Working in Partnership Marketing – How Do We Close The Gap?

Research shows a significant disparity between the earnings of men and women working in partnership marketing. Not only are women paid less, but they expect to earn less than men across the next 12 months.

By Sol Wilkinson

/ 7 Feb 2023