Newsdesk - Hello Partner (Page 27)

Market Movers: GrowthOps Australia Enters Voluntary Administration

Plus, WPP acquires InfoSum and Brunner acquires Rakuten’s Performance Solutions group.

By Sol Wilkinson

/ 8 Apr 2025

Market Movers: GrowthOps Australia Enters Voluntary Administration

JCPenney Selects VaynerMedia as Its Social and Influencer Marketing Partner

JCPenney, one of the USA’s largest fashion retailers, has announced that it will be partnering with VaynerMedia to work on its social and influencer marketing overhaul.

By Sofia Aira

/ 1 Apr 2025

TikTok Shop Expands Operations into France, Germany and Italy With a Major Goal

TikTok Shop is pushing on with its expansion into Europe by launching operations in France, Germany and Italy.

By Sofia Aira

/ 1 Apr 2025

TikTok Shop Expands Operations into France, Germany and Italy With a Major Goal

Agency Wins: MG OMD Secures Increased Investment from Two Major Brands

Other wins include: Influencer agency Relatable launching Libero across the Nordic region; AMP securing new fintech client; and WiredCo. to drive global growth for an Australian brand.

By Sol Wilkinson

/ 26 Mar 2025

Agency Wins: MG OMD Secures Increased Investment from Two Major Brands

What We Learned at Rakuten Advertising Dealmaker 2025

New forms of fraud, harsh truths for marketers, and huge changes to the landscape. This year’s show explored a host of significant themes.

By Sol Wilkinson

/ 25 Mar 2025

What We Learned at Rakuten Advertising Dealmaker 2025

Meta to Test Community Notes Feature on Facebook, Instagram and Threads: What Influencer Marketers Should Know

Meta will be testing Community Notes, seen on X, on all of their major social media platforms, and the process will begin on the 18th of March.

By Sofia Aira

/ 25 Mar 2025

Meta to Test Community Notes Feature on Facebook, Instagram and Threads: What Influencer Marketers Should Know

Nominations Open for Top 30 Publishers in North America

We’ll be celebrating the leading publishers, new and established, in North American affiliate marketing.

By Sol Wilkinson

/ 24 Mar 2025

Nominations Open for Top 30 Publishers in North America

Google Faces EU Backlash Over Search and Play Store Practices

European regulators have again found Google prioritising its own products.

By Sol Wilkinson

/ 21 Mar 2025

Google Faces EU Backlash Over Search and Play Store Practices

USPAs 2025 Shortlist Announced

Two categories need your vote!

By Newsdesk

/ 20 Mar 2025

“Google Is No Friend of Affiliate Marketing” The Big GA4 Debate

Does affiliate marketing have a measurement problem?

By Sol Wilkinson

/ 18 Mar 2025

“Google Is No Friend of Affiliate Marketing” The Big GA4 Debate

JD Vance Confirms TikTok Will ‘Almost Certainly’ Be Sold Before Looming April Deadline

Despite not yet confirming a buyer, Vice-President JD Vance seems optimistic that TikTok will be sold by the looming deadline on the 5th of April.

By Sofia Aira

/ 18 Mar 2025

JD Vance Confirms TikTok Will ‘Almost Certainly’ Be Sold Before Looming April Deadline

Social Media Platforms Could Face Multi-Million-Pound Fines Under New UK Online Safety Laws

As of today, social media platforms will be required by law to put measures in place to protect people in the UK from illegal content.

By Sofia Aira

/ 17 Mar 2025