Affiliate Marketing / Members-only / Affiliate Industry Reacts to Google’s New Browser Extension Policy Networks and platforms appear largely supportive of the new initiative. By Sol Wilkinson / 17 Mar 2025
Affiliate Marketing / How Will Google’s AI Mode Be Tracked? Glenn Gabe shared some useful predictions about the ways marketers may be able to measure performance via Google’s AI Mode. By Sol Wilkinson / 13 Mar 2025
Affiliate Marketing / We’re Heading to Rakuten Advertising Dealmaker A stacked agenda, terrific networking opportunities, and renowned lunches – this year's Dealmaker is set to be a winner. By Sol Wilkinson / 13 Mar 2025
Influencer Marketing / "An Evolution of Social Media": What TikTok's Age Restriction Features Mean for Influencer Marketing TikTok will launch new age safety features to protect teens and give parents more control over their children’s online activity. By Sofia Aira / 12 Mar 2025
Affiliate Marketing / Google Introduces New Rules for Affiliate Browser Extensions It states that browser extensions must not inject affiliate links if they are not providing a deal or offer to the user. By Sol Wilkinson / 12 Mar 2025
Influencer Marketing / Trump Is in Talks With Four Groups for TikTok Sale, but Who Is Most Likely to Win? Trump is “dealing” with four prospective buyers. So, what do we know about these four groups, and who is most likely to win TikTok for good? By Sofia Aira / 11 Mar 2025
Performance Marketing / Programmatic Set to Surpass One Trillion By 2031 What’s driving the impressive growth? By Sol Wilkinson / 11 Mar 2025
Affiliate Marketing / Permate Launches Vietnam’s First Ever Affiliate Marketplace The milestone launch is expected to unlock new opportunities in Southeast Asia’s booming digital economy. By Sol Wilkinson / 11 Mar 2025
Newsdesk / New Unilever CEO Plans to Level up Marketing by Hiring ‘20 Times More Influencers’ in Ambitious Move Fernando Fernandez was appointed as the brand new CEO of Unilever just this month, but he has already set his sights high on influencer marketing. By Sofia Aira / 10 Mar 2025
Affiliate Marketing / Google’s AI-Only Search Results: What It Means for Affiliate Marketers New research also shows that traditional search will lose 25% of its traffic to AI search by 2026. By Sol Wilkinson / 7 Mar 2025
Affiliate Marketing / Publicis Acquires Lotame to Reach Billions of Customers The acquisition is expected to significantly increase the holding company's data capabilities. By Sol Wilkinson / 7 Mar 2025
Affiliate Marketing / Meet the First Wave of Speakers at PI LIVE and IMS USA Bringing together expertise and innovation across two major shows. By Newsdesk / 5 Mar 2025