Affiliate Marketing - Hello Partner (Page 48)

Industry Progression and Brand Partnerships: Join Hello Partner at Awin ThinkTank, 25th May 2023

Come join us and say “Hello, Partner” at Awin ThinkTank, as we return to one of the UK’s biggest affiliate and influencer hot spots of the year. Session topics include the success of customer acquisition, unlocking brand partnerships, and the changing influencer landscape.

By Jack Shute

/ 10 May 2023

“It provides something deeper than just commercial relationships”: Blue Light Card on The Performance Marketing Awards

Ross Hall-Galley, Commercial Director at Blue Light Card, sits down with Hello Partner to explain why he believes the Performance Marketing Awards gives the industry a “deeper relationship.”

By Jack Shute

/ 9 May 2023

“It provides something deeper than just commercial relationships”: Blue Light Card on The Performance Marketing Awards

Survival Kit: How to Recession-Proof Your Affiliate Marketing Strategies

Another recession is certainly on the cards. How can the affiliate space weather the storm? We explore how to best prepare for an upcoming financial crisis.

By Sol Wilkinson

/ 5 May 2023

Survival Kit: How to Recession-Proof Your Affiliate Marketing Strategies

Why Are the Basics So Hard: The Case for Standardisation in Affiliate Marketing

Kevin Edwards explores why the industry needs to set its own standards in order to help it grow – and why this has historically been such a difficult issue to tackle.

By Kevin Edwards

/ 4 May 2023

Why Are the Basics So Hard: The Case for Standardisation in Affiliate Marketing

Cracking the Code for Success in Southeast Asia's Digital Landscape

Bain and Google have named this decade the digital decade in Southeast Asia and for good reason. With a rapidly growing digital economy that reached $200 Billion in 2022, it is a region that cannot be ignored.

By Jesper Kauth

/ 3 May 2023

Cracking the Code for Success in Southeast Asia's Digital Landscape

Affiliate and Publisher Survey Launch

The first industry wide publisher survey, which aims to better understand the experience of affiliates across the UK, has now launched. Enter now to voice your opinions, and get the chance to win a VIP ticket to PI LIVE Europe.

By Kevin Edwards

/ 28 Apr 2023

Monthly Top Line – April 2023

April has seen an exciting array of C-suite shuffles, promising promotions, and expansions into new markets.

By Sol Wilkinson

/ 28 Apr 2023

PI LIVE Europe 2023 Tickets are Now Available

Secure your pass to profitable partnerships now – at the best possible price.

By Sol Wilkinson

/ 26 Apr 2023

PI LIVE Europe 2023 Tickets are Now Available

Biggest Takeaways from Affiliate Huddle 2023

Catch up on the recurring themes and topics of conversation at Affiliate Huddle 2023, which point towards the industry's focus for the next 12 months.

By Sol Wilkinson

/ 21 Apr 2023

Data Dilemma: Marketers Caught in a Cookie Conundrum as Consumer Trust Crumbles

Only a small percentage of marketers claim to solely use first-party data right now, but consumers may be driving this change faster than expected.

By Sol Wilkinson

/ 18 Apr 2023

Data Dilemma: Marketers Caught in a Cookie Conundrum as Consumer Trust Crumbles

Affiliate Marketing Needs a Trade Body: How Do We Get There?

The affiliate channel needs a strong, collective voice to head off reputational damage and break out of its own echo chamber. Despite inertia, it can be done.

By Kevin Edwards

/ 17 Apr 2023

Affiliate Marketing Needs a Trade Body: How Do We Get There?

Google’s Attribution Models are Changing: Will This Cause Data Clashes or Clarity for Affiliate Networks?

Google will remove all rules-based attribution models, including first click, by the end of the year, in order to replace them with its data-driven attribution model. How is this going to affect the affiliate space?

By Sol Wilkinson

/ 14 Apr 2023