Lets Vibe Code an App Together
Make money, quit our jobs and move to a tropical island, ready? Rob Berrisford, Founder of Affiliate.AI, breaks down vibe coding....
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“Global Affiliate Programmes Are Becoming a Hot Topic”: PartnerBoost VP on China’s Affiliate Ecosystem
Affiliate is heating up in China, with Europe emerging as a key market for Chinese brands.
Ranked: The Best Brand Activations That Defined Coachella 2026
Here's my official ranking of the best Coachella 2026 brand activations that continue to up the game!
Performance Needs Personality: Why Creative Customisation Drives Real Results
This session explores how adding personality and creativity to performance campaigns can unlock stronger engagement and real business outcomes....
OG Influencers Miss Coachella After Claims They Were Kicked off of Brand Trip They Pitched
OG Influencers Lucy and Lydia claim they missed out on Coachella due to being removed from a brand trip they originally pitched.
“The Rate of Change is Exponential”: Nick Fletcher on Consumer Journeys, Tracking and Industry Convergence
If 2025 felt like a year of transformation, strap in, the waves will only get choppier.
New Affiliate Code of Conduct Aims to Standardise Software Guidance
The Code follows a big year of industry debate amidst browser extension controversy.
Instagram Announces Huge Affiliate Link Update to Increase Earning Chances for Creators
Yesterday, Head of Instagram Adam Mosseri took to Instagram to announce a huge update to affiliate links on Reels.
Influencer Calls Out Bill Gates’s Daughter Trying to Negotiate Rates With a 'Super Limited' Budget
Influencer Kacie Margis has called out Bill Gates's daughter after allegedly receiving a DM. negotiating rates.
Billion Dollar Boy’s Joele Forrester on How to Write a Winning Entry at the GIMAs
Having written multiple award-winning submissions, Joele Forrester has helped secure major wins for the agency and its leadership team.
GPMA 2026: Reimagining How Industry Excellence is Recognised
Now in their tenth year, expect the unexpected at the 2026 Global Performance Marketing Awards.
YouTube Launches New 24/7 TV Stations Feature to Stream Coachella Live
YouTube is launching Stations, a new feature designed to stream Coachella 24/7.
Affiliates, To Stay Relevant, Move Beyond Mere Execution
Affiliate marketers need to understand the nuance behind the numbers and relationships, says Alexandra Gogalniceanu.
Levanta Acquires Affiliate Network Perch+
The acquisition brings Perch+'s network of sellers and affiliate partners into Levanta’s platform.
Beyond Discounts: Unlocking Deeper Member Engagement and Commercial
In a discount-driven world, the most powerful partnerships don’t stop at the checkout. They create moments, stories, and communities that live far beyond a single transaction....
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Influencer Monetisation on TikTok: How the Platform is Empowering Creators
Advertisers have found plenty of solutions to get their brands noticed on the ‘For You Page’ that now is home to 689 million monthly active users worldwide. Despite the fast-track efforts of most brands to leverage the new-ish platform, TikTok has been slow to release advertiser-first solutions similar to YouTube...
A Day in the Life: Sammy Albon, Creative Strategist at Digital Voices
Now in the role of creative strategist at Digital Voices, Sammy Albon’s background in the influencer sphere started when he, alongside his twin brother Niki, started his career as a freelance content creator seven years ago. From YouTube, to podcasting with the BBC, and now working agency side - Sam
How Has TikTok Been Honouring Asian American and Pacific Islander Heritage Month?
TikTok wants to ensure that creators from across the globe are recognised on the platform, so this month, TikTok has been focusing on honouring the API community with the hashtags #WeAreAPI and #AsianTikTok. Using and interacting with these hashtags allows a light to be shone on the powerful stories and...
Tech Digest Series: The Latest from Instagram
Users can now include their pronouns on their profile In case you missed it in yesterday’s Talking Influence newsletter, last week, Instagram announced that it has added a feature that allows users to add their preferred pronouns to their profiles in order to clearly display their gender identity. The...
How Influencers Can Make People Comfortable with Post-Pandemic Events in the US
According to a recent Gallup poll, 35% of Americans still worry about contracting COVID-19. Although that figure is the lowest since April 2020, it’s still a significant percentage of the population. Other people might feel apprehensive about social interactions after living in isolation for so long, and this anxiety...
Progress, Not Perfection: The Importance of Multicultural Influencer Marketing
True diversity was the focus of a recent conversation I had as part of the programming for IMS Global 2021. During a fireside chat with the EMEA Marketing Director of Bumble, we spoke about how the industry focus shouldn’t solely be on physical diversity but also diversity of thought,...
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