Affiliate Marketing / Paid-only / How Affiliates are Trojan Horse-ing Google Search with Reddit By Sol Wilkinson / 9 Aug 2024
Creator Economy / Paid-only / Saff Michaelis Talks Consistency, Authenticity, and Staying True to Your Values as a Creator Creator Saff Michaelis, known for her series 'Half-Price Hosting' and 'Margot Mondays', spoke with Hello Partner about navigating the creator space and the importance of consistency and authenticity. By Catherine Shuttleworth / 9 Aug 2024
Awards Showcase / Members-only / Rising Star of the Year - Faith A-Lorainey, Billion Dollar Boy Faith A-Lorainey won Rising Star of the Year at the Global Influencer Marketing Awards 2024. By Newsdesk / 8 Aug 2024
Awards Showcase / Members-only / Talent Agency of the Year - Whalar Talent Whalar Talent won Talent Agency of the Year at the Global Influencer Marketing Awards 2024 By Newsdesk / 8 Aug 2024
Awards Showcase / Members-only / Game Changer of the Year – Becky Owen, Billion Dollar Boy Becky Owen won Game Changer of the Year at the Global Influencer Marketing Awards 2024 By Newsdesk / 8 Aug 2024
Awards Showcase / Best Large Influencer Marketing Agency – Ogilvy Influence Ogilvy Influence won Best Large Influencer Marketing Agency at the Global Influencer Marketing Awards 2024. By Newsdesk / 8 Aug 2024
Awards Showcase / Members-only / Best Sport, Health & Fitness Campaign – Whalar Whalar won Best Sport, Health, and Fitness Campaign at the Global Influencer Marketing Awards 2024. By Newsdesk / 8 Aug 2024
Awards Showcase / Members-only / Best Team in Influencer Marketing – Billion Dollar Boy Billion Dollar Boy won Best Team in Influencer Marketing at the Global Influencer Marketing Awards By Newsdesk / 8 Aug 2024
Creator Economy / Members-only / ASA Attempts to Clarify Ad Standards for Influencers After Ruling on TALA Ads The ASA has attempted to clarify its decision to uphold complaints made against Grace Beverley and her brand TALA. By Catherine Shuttleworth / 7 Aug 2024
Performance Marketing / Members-only / Rise of Programmatic Buying Fuels Growth in TV Advertising Market New research reveals that the TV advertising market is set to see steady growth this decade – and a big reason for this is programmatic ad buying. By Sol Wilkinson / 7 Aug 2024