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Mr Worldwide’s Marketing: How Pitbull is Rebranding Bald as Bold for Gen Z Women

"I've been in the game for 25 years, and to see every demographic, everybody [dressing up] at the shows is priceless.”

By Sofia Aira

/ 18 Jun 2025

Mr Worldwide’s Marketing: How Pitbull is Rebranding Bald as Bold for Gen Z Women

Claudia Sandino: CapCut’s New Update Could Cost Creators and Marketers Their Video Content Rights

Claudia Sandino recently spotted that CapCut updated its Terms of Service, and while the rollout was quiet, the implications are anything but.

By Sofia Aira

/ 17 Jun 2025

Claudia Sandino: CapCut’s New Update Could Cost Creators and Marketers Their Video Content Rights

🎢 The Highs and Lows of Being a Founder in Affiliate Marketing

Plus, Levanta integrates Walmart into its platform.

By Sol Wilkinson

/ 17 Jun 2025

“We Lost 70% of Revenue, Grew It Back, Then Doubled It” Sri Sharma on Burnout, Start-ups, and Robotics

Affiliate heavyweight Sri Sharma reflects on his impactful career and the things that excite him now.

By Sol Wilkinson

/ 17 Jun 2025

“We Lost 70% of Revenue, Grew It Back, Then Doubled It” Sri Sharma on Burnout, Start-ups, and Robotics

Levanta Expands Affiliate Platform to Walmart Sellers in Early Access Rollout

Sellers and creators can activate and monitor affiliate campaigns across Walmart and Amazon in a game-changing unified platform.

By Sol Wilkinson

/ 17 Jun 2025

Levanta Expands Affiliate Platform to Walmart Sellers in Early Access Rollout

The First Museum of Digital Influence Is Here, And It’s Changing How Marketers See the Internet

The Museum of Digital Influence: the first online archive dedicated entirely to chronicling the evolution of digital influence across eras.

By Sofia Aira

/ 17 Jun 2025

The First Museum of Digital Influence Is Here, And It’s Changing How Marketers See the Internet

Sainsbury’s to Launch New Retail Media Platform, Nectar360 Pollen

The new platform enables marketers to plan, activate, measure, and monitor campaigns across both Sainsbury’s physical stores and digital channels.

By Sol Wilkinson

/ 17 Jun 2025

Sainsbury’s to Launch New Retail Media Platform, Nectar360 Pollen

WhatsApp to Introduce Ads in ‘Updates’ Section: What It Means for Marketers

The move aims to unlock new revenue streams for Meta, but there’s a chance it might backfire.

By Sol Wilkinson

/ 16 Jun 2025

WhatsApp to Introduce Ads in ‘Updates’ Section: What It Means for Marketers

Nostalgic Marketing Is Booming, so Here Are the Best Campaigns to Inspire You

Nostalgic marketing is on the rise, and people are definitely yearning for life back in the early 2000s. Here are the best campaigns to inspire you.

By Sofia Aira

/ 16 Jun 2025

Nostalgic Marketing Is Booming, so Here Are the Best Campaigns to Inspire You

Inside Awin’s Creator Ambitions and AI Innovations

Awin's CTO and CPO, Gary Reck, discusses Awin's AI and creator tools.

By Sol Wilkinson

/ 13 Jun 2025

Inside Awin’s Creator Ambitions and AI Innovations

🚨 Influencers Arrested Following FCA Crackdown

This week, we have a legally wild edition with three influencers being arrested in an FCA crackdown and a legal battle involving undisclosed influencer endorsements.

By Sofia Aira

/ 12 Jun 2025

Game Changer of the Year - TopCashback

TopCashback Website | LinkedIn TopCashback's Tracking Team

By Newsdesk

/ 12 Jun 2025