Affiliate Marketing / Members-only / Levanta Expands Affiliate Platform to Walmart Sellers in Early Access Rollout Sellers and creators can activate and monitor affiliate campaigns across Walmart and Amazon in a game-changing unified platform. By Sol Wilkinson / 17 Jun 2025
Affiliate Marketing / Sainsbury’s to Launch New Retail Media Platform, Nectar360 Pollen The new platform enables marketers to plan, activate, measure, and monitor campaigns across both Sainsbury’s physical stores and digital channels. By Sol Wilkinson / 17 Jun 2025
Affiliate Marketing / Members-only / WhatsApp to Introduce Ads in ‘Updates’ Section: What It Means for Marketers The move aims to unlock new revenue streams for Meta, but there’s a chance it might backfire. By Sol Wilkinson / 16 Jun 2025
Affiliate Marketing / Members-only / Inside Awin’s Creator Ambitions and AI Innovations Awin's CTO and CPO, Gary Reck, discusses Awin's AI and creator tools. By Sol Wilkinson / 13 Jun 2025
Affiliate Marketing / Download the Entry Kit for Global Performance Marketing Awards 2025 Learn more about the important dates and new additions to this year's ceremony. By Sol Wilkinson / 9 Jun 2025
Affiliate Marketing / Creator Lawsuit Against Capital One Shopping Proceeds to Court Judge rules claims of unjust enrichment and tracking interference can proceed in court. By Sol Wilkinson / 9 Jun 2025
Affiliate Marketing / “There Are Always Major Events That Keep It Interesting,” Awin’s Adam Ross Reflects on a 20-Year Career in Affiliate Marketing Awin’s CEO Adam Ross gets candid about his history at Awin, from the early 2000s to his present-day role as CEO. By Sol Wilkinson / 5 Jun 2025
Affiliate Marketing / Members-only / TikTok Doubles Down on Affiliate Marketing to Win Advertisers’ Budgets As it launches new tools like Affiliate Creatives and Market Scope, TikTok declares it is focused on “full-funnel growth.” By Sol Wilkinson / 4 Jun 2025
Affiliate Marketing / Members-only / Affiliate Marketing Delivers 16:1 ROI, Topping Most Other Paid Channels, Says APMA New APMA report reveals affiliate’s unmatched performance, with ROI eclipsing Google, Meta and display. By Sol Wilkinson / 4 Jun 2025
Affiliate Marketing / Belboon Acquired by Linehub to Strengthen European Market Presence After filing for insolvency earlier this year, the German affiliate network now enters a new growth phase under the Linehub umbrella, preserving programmes and partner relationships. By Sol Wilkinson / 2 Jun 2025
Affiliate Marketing / Microsoft Discontinues Coupon Browser Extension, Amid Legal Disputes The application is no longer in the Chrome Web Store. New browser extension policies are set to come into place June 10. By Sol Wilkinson / 30 May 2025
Affiliate Marketing / Rakuten Advertising Unveils New Conversion Protection Tool at Optimism 2025 CEO Nick Stamos calls for publisher empowerment and a vision beyond last-click. By Sol Wilkinson / 30 May 2025
