Probabilistic Isn’t the Endgame: Alex Springer on Affiliate in the AI Era
OpenAttribution Director Alex Springer talks content value, governance, and breaking open the black box.
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Level Up: Expert Insight in the Heart of Bristol
From vibe coding to embracing the weird, you won’t want to miss these workshops.
Is Google Dead? Study Finds Consumers are Choosing TikTok as a Search Engine
A new Adobe report has revealed that nearly half of US consumers (49%) now use TikTok as a search engine.
‘It Pushes the Industry’ Inflektion’s Haafiz Dossa on the Impact of Innovation at the USPAs
For Inflektion’s Haafiz Dossa, winning gold at the USPAs set the stage for a strong 2026. Here’s what he advises for those eyeing submission and success this year.
Onetag Acquires Adtech Aryel for Creative Integration
Onetag shared that the deal aims to create a unified value exchange in digital advertising amidst industry ROI pressure.
The Global Influencer Marketing Awards are Back for 2026: Enter Now
The Global Influencer Marketing Awards will be returning with a flashy new rebrand this September.
Gen Z Founders: How a Greek Summer Started Isobel Dolan’s WANT-ID
Isobel Dolan founded WANT-ID with the core value of turning athletes into more than names on a roster, but what does that actually look like?
SoFire’s Hot Campaigns: Gemma Collins Becomes Iconic UK Creative Director of Canva
Gemma Collins and Canva slayed an absolutely iconic campaign this week.
‘It strengthened our credibility’ Upsellit’s Jeremy Aaronson on Industry Recognition at the USPAs
Having grabbed gold at the USPAs, Upsellit’s Jeremy Aaronson talks industry acclaim, submission top tips and post-triumph trajectory.
Monthly Top Line - February 2026
Our walkthrough of the latest promotions, job picks and industry moves in February.
Creator Economy Monthly Top Line: February 2026
Welcome back to our Monthly Top Line - creator economy edition. Find out career moves from February 2026.
"Sometimes family is who we find along the way” Elissa Wardrop on Her Viral IKEA Punch the Monkey Campaign
From a 9-minute editing window to a message about found family, Wardrop takes us behind the viral Punch campaign.
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ShareASale to Sunset in US as Awin Migration Wraps Up
As ShareASale prepares to sunset in October, the industry reflects not only on the history of the platform but also on the community and innovation it fostered, which are now carried forward under the Awin brand.
UK vs. US: How Cookie Consent Rules Shape Affiliate Marketing Compliance
While the UK enforces strict consent requirements under PECR, US laws like CCPA focus more broadly on personal data use. This divide is forcing affiliates to navigate two contrasting compliance landscapes, with new ICO guidance adding both clarity and complexity in the UK.
Study Finds Which Types of Loyalty Programmes Appeal to Gen Z
The study offers a striking conclusion: while discounts and free shipping still matter, the future of loyalty is built on community.
How GPT-5's New Features Can Revolutionise Influencer Marketing
If you're a brand looking to fine-tune your campaigns or an influencer aiming to elevate your content, here’s how GPT-5 can help.
Affiliate Revenue Surged Over Prime Day 2025, PartnerBoost Reveals
Revenue, conversion rates, and engagement increased significantly across the four-day period.
How ShopMy is Using AI to Massively Change the Influencer Commerce Game
Affiliate marketing platform ShopMy has stepped into the consumer shopping arena with a new platform to improve creator-driven commerce.
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