Hello Partner (Page 51)

Algowatch: August Social Media Updates

Here's a rundown of all the most important social media updates you need to know from August.

By Sofia Aira

/ 27 Aug 2025

Algowatch: August Social Media Updates

SoFire’s Hot Campaigns: Move Over Sydney Sweeney, Addison Rae is Doing Jeans Brand Partnerships Right

Addison Rae, an ex-TikTok star turned serious musician, has had a rebrand that needs to be studied. Now, she’s the queen of low-rise jeans.

By Sofia Aira

/ 26 Aug 2025

Perplexity Launches New Compensation Model for Publishers: How Helpful Will It Be?

Comet Plus includes a new publisher compensation scheme. But questions remain around how affiliate marketing can be involved, and the exclusivity of these partnerships.

By Sol Wilkinson

/ 26 Aug 2025

Perplexity Launches New Compensation Model for Publishers: How Helpful Will It Be?

Publishers Make Demands for Pay-Per-Crawl Model in Face of AI Search

A new affiliate model? Early reports of PPC (pay-per-crawl) emerge to counter the impact of AI search on publishers.

By Sol Wilkinson

/ 22 Aug 2025

Publishers Make Demands for Pay-Per-Crawl Model in Face of AI Search

Google’s Deprecation of Firebase Dynamic Links Sparks Concern Among Marketers

The deprecation has been deemed a "wake-up call" to marketers, as many search for a quick solution.

By Sol Wilkinson

/ 22 Aug 2025

Google’s Deprecation of Firebase Dynamic Links Sparks Concern Among Marketers

“I Had All My Eggs in One Basket” Hannah Witton on Brand Deals and Building a Sustainable Career as a Creator

Witton shared how she’s navigated her brand partnerships, diversified her income, and balanced creativity with the realities of working with brands.

By Sofia Aira

/ 22 Aug 2025

Ultimate Feedback Guide From the 2025 Global Influencer Marketing Awards Judges

By Sofia Aira

/ 21 Aug 2025

Ultimate Feedback Guide From the 2025 Global Influencer Marketing Awards Judges

Building an Owned Audience Strategies for Winning with Long Form Content

By Newsdesk

/ 21 Aug 2025

Building an Owned Audience Strategies for Winning with Long Form Content

Is Media Mix Modelling the Answer to the GA4 Question

With GA4 misattributing up to 13% of affiliate orders and conflicting data between platforms, is it still a reliable tool for measuring affiliate performance? In this session, our panelists will

By Newsdesk

/ 21 Aug 2025

Is Media Mix Modelling the Answer to the GA4 Question

YouTube What Comes Next for Brands & Creators

By Newsdesk

/ 21 Aug 2025

YouTube What Comes Next for Brands & Creators