How to Work with Niche Influencers
Despite a resurgence in celebrity partnerships, niche influencers are still the strongest choice for affiliate strategies. What is the best way to partner with them, heading into 2025?
Despite a resurgence in celebrity partnerships, niche influencers are still the strongest choice for affiliate strategies. What is the best way to partner with them, heading into 2025?
Drawing from her own negative experiences in a toxic workplace, Cat Agostinho explains how to address and heal these issues.
Owen Hancock shares personal anecdotes and lessons learned on his path to overcoming burnout, self-criticism, and stress.
Media Mix Modelling is on the rise. Historically, it has not been affiliate’s greatest ally. If you’re being undercut by MMM, take a look at these steps to help make sure your channel is being represented accurately.
Join us in celebrating the world's outstanding influencer agencies this year.
After losing its appeal, TikTok has asked for an emergency injunction in an attempt to stop the app from getting banned in the US.
TikTok Shop is attracting Amazon sellers, but how damaging is it for Amazon?
YouTube is boosting its influencer marketing offerings.
Black Friday spending broke records this year, as discounts and AI tools drove shopping activity.
Google's most recent update to site reputation abuse has devastated certain affiliate sites yet again. How will the networks respond?
TikTok is introducing age restrictions for certain filters on the platform that are viewed as damaging.
What does this mean for affiliate marketers?
The influencer industry reacts to Australia passing a bill that will ban social media for under-16s.
It’s the busiest time of the year for affiliate marketers… and fraudsters too.
A lawsuit between influencers Sydney Gifford and Alyssa Sheil could have a monumental impact on the creator economy.
The influencer industry reacts to Australia passing a bill that will ban social media for under-16s.
It’s the busiest time of the year for affiliate marketers… and fraudsters too.
A lawsuit between influencers Sydney Gifford and Alyssa Sheil could have a monumental impact on the creator economy.
At TikTok's creator summit in Los Angeles, the platform shared their vision for the future, and what creators need to do to be a part of it.
Large affiliate publishers have disappeared from the SERPs, replaced by niche D2C sites.
Samaritans' session at the Voicebox shared highlighted important issues creators face with their mental health.