Sean Sewell calls on the wider industry to grow together.
“We want (affiliate) to rival programmatic, we want it to rival paid search, and we can only do that together,” says Sean Sewell, Co-Founder and SVP, GM EMEA, at Partnerize.
He’s explaining the platform’s current mission statement, revealed during CEO Matt Gilbert’s keynote session at Partnership Day.
According to Kantar’s latest study, a net 61% of marketers planned to increase their creator spend for this year. However, with greater budget comes greater scrutiny.
According to Ben Smye, Head of Marketing at Atolls, while traffic can be gamed, influence can’t, and community and content partners shouldn't be judged purely on the last click.
From brands to creators, The Goat Agency’s Annabel Harris walks through how to make moves in 2026.
At CreatorFest 2026, I had the pleasure of sitting down with Pontus Eskilsson, VP Global Partnerships at Twitch.
