Sean Sewell calls on the wider industry to grow together.
“We want (affiliate) to rival programmatic, we want it to rival paid search, and we can only do that together,” says Sean Sewell, Co-Founder and SVP, GM EMEA, at Partnerize.
He’s explaining the platform’s current mission statement, revealed during CEO Matt Gilbert’s keynote session at Partnership Day.
As AI transforms the way consumers search, Tradedoubler is building the tools to enhance how brands show up.
Global affiliate growth only works when structure comes first, says Alexander Feist, Head of Affiliate Marketing at Sage.
Phonexa’s Oliver Koukoulis-Fribbens talks using end-to-end lead and call tracking and distribution to drive transparent, scalable performance marketing.
Sage’s Alexander Feist reflects on a breakout year for the brand’s affiliate programme, the role of trust and transparency in B2B partnerships, and how “Authentic Intelligence” is guiding Sage’s approach to AI for affiliates and customers alike.
