Netflix Acquires Warner Bros, Building a CTV Powerhouse
What does the major acquisition mean for performance marketing?
What does the major acquisition mean for performance marketing?
According to a new Kolsquare study, it seems that Europe is creating its own foundations for a booming creator economy.
PI LIVE is coming to Bristol on 26th March 2026…
Plus, Lodestar win two new clients and AMPC secures KLM Royal Dutch Airlines.
As Stephen Titus, Founder of Faved, puts it, the industry grew so quickly that it forced brands and creators to “constantly reinvent the wheel”.
With Black Friday over, affiliates should focus on retaining new customers beyond the holiday spree.
Andy Cooney argues that the real issue isn’t soft cookies, but the flood of hidden browser extensions quietly claiming commission without advertisers knowing.
Marketplace-style ad features have been spotted in ChatGPT’s Android beta. Rollout to the public has not yet occurred, but the ad layer appears to be just around the corner.
ZeroClick Founder shares his vision for the future of AI monetisation. Hudson breaks down where opportunities lie and where the old rules are rapidly fading.
Creator pay rates are like the wild west. Are rates doubling, or are they struggling behind the scenes? In our chaotic industry, who is winning?
Affistash Co-Founder describes the move as a new “milestone.”
The UK’s Influencer Marketing Trade Body and the Australian Influencer Marketing Council have formalised an alliance designed to strengthen the creator economy.
Here’s exactly what the judges of the Global Influencer Marketing Awards 2025 had to say about this year’s submissions.
How can brands and marketers successfully integrate this omni-channel approach into their influencer strategy to build trust and boost higher conversions?
With GA4 misattributing up to 13% of affiliate orders and conflicting data between platforms, is it still a reliable tool for measuring affiliate performance? In this session, our panelists will unpack GA4’s challenges, explore alternatives, and discuss how brands can better track incremental value and full-funnel partnerships....
Join Joanna Hughston, Head of Marketing at The Goat Agency, as she delves into what's next for brands and creators on this huge platform.
The affiliate marketing industry has had its fair share of setbacks, but it has been able to constantly adapt to keep itself in the game....
In this session, we’ll dive into proprietary GRIN data, exploring how consumers make decisions on what to buy in 2025.