Netflix Acquires Warner Bros, Building a CTV Powerhouse
What does the major acquisition mean for performance marketing?
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What Will Be the Key to Influencer Marketing in Europe in 2026?
According to a new Kolsquare study, it seems that Europe is creating its own foundations for a booming creator economy.
Introducing PI LIVE Level Up: Bringing Partnerships Closer to Home
PI LIVE is coming to Bristol on 26th March 2026…
Agency Wins: Optimise and MG OMD Lead Halfords Group Affiliate Programme
Plus, Lodestar win two new clients and AMPC secures KLM Royal Dutch Airlines.
Brands, Creators and Agencies: It’s Time to Be Transparent with Brand Deals
As Stephen Titus, Founder of Faved, puts it, the industry grew so quickly that it forced brands and creators to “constantly reinvent the wheel”.
Don’t Go! Redefining Affiliate’s Role in Retention
With Black Friday over, affiliates should focus on retaining new customers beyond the holiday spree.
The Real Problem with Browser Extensions
Andy Cooney argues that the real issue isn’t soft cookies, but the flood of hidden browser extensions quietly claiming commission without advertisers knowing.
OpenAI Experiments with Marketplace Ads in ChatGPT
Marketplace-style ad features have been spotted in ChatGPT’s Android beta. Rollout to the public has not yet occurred, but the ad layer appears to be just around the corner.
Ryan Hudson Talks LLM Ads, OpenAI Marketplace, and Why Last-Click Must Change
ZeroClick Founder shares his vision for the future of AI monetisation. Hudson breaks down where opportunities lie and where the old rules are rapidly fading.
Once and for All, Are Creators Really Earning More in 2025? Here’s the Data
Creator pay rates are like the wild west. Are rates doubling, or are they struggling behind the scenes? In our chaotic industry, who is winning?
FMTC Acquires Affistash to Strengthen Affiliate Recruitment Capabilities
Affistash Co-Founder describes the move as a new “milestone.”
UK and Australian Influencer Marketing Bodies Form Alliance: What Does it Mean for Influencer Marketers?
The UK’s Influencer Marketing Trade Body and the Australian Influencer Marketing Council have formalised an alliance designed to strengthen the creator economy.
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Replay: How to Write an Award-Winning Entry From the Judges Themselves
Watch our webinar to learn all you need to know on how to write a successful entry to our awards from our esteemed panel of industry experts and judges.
From Clicks to Cash: How Publishers Are Monetising Their Expertise with Commerce Content
Commerce content could be your key to the performance marketing space. It's a strategy that's generating millions of dollars for retailers and publishers alike.
How Brands Can Avoid ‘Rainbow-Washing’ This Pride
Pride month is a time to celebrate the LGBTQ+ community, but when it comes to brands’ support, they should beware of ‘rainbow-washing’ to their consumers and employees.
mrge Appoints New CEO
Dave Reed brings more than 20 years of experience to the role and will lead mrge’s continued focus on international expansion.
Amazon Drops Affiliate Commissions in Australia
Fixed commission fees will sink to 0% for one product category and eye-watering lows for others.
iOS 17 Won’t Destroy Affiliate Marketing
Apple’s iOS 17 update is a concern for affiliate marketers, due to a new privacy feature that will impact tracking. However, networks have made commitments to combat obstacles, some bright minds have already spotted ways around it, and others are noticing the benefits sewn into this opportunity.
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