Netflix Acquires Warner Bros, Building a CTV Powerhouse
What does the major acquisition mean for performance marketing?
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What Will Be the Key to Influencer Marketing in Europe in 2026?
According to a new Kolsquare study, it seems that Europe is creating its own foundations for a booming creator economy.
Introducing PI LIVE Level Up: Bringing Partnerships Closer to Home
PI LIVE is coming to Bristol on 26th March 2026…
Agency Wins: Optimise and MG OMD Lead Halfords Group Affiliate Programme
Plus, Lodestar win two new clients and AMPC secures KLM Royal Dutch Airlines.
Brands, Creators and Agencies: It’s Time to Be Transparent with Brand Deals
As Stephen Titus, Founder of Faved, puts it, the industry grew so quickly that it forced brands and creators to “constantly reinvent the wheel”.
Don’t Go! Redefining Affiliate’s Role in Retention
With Black Friday over, affiliates should focus on retaining new customers beyond the holiday spree.
The Real Problem with Browser Extensions
Andy Cooney argues that the real issue isn’t soft cookies, but the flood of hidden browser extensions quietly claiming commission without advertisers knowing.
OpenAI Experiments with Marketplace Ads in ChatGPT
Marketplace-style ad features have been spotted in ChatGPT’s Android beta. Rollout to the public has not yet occurred, but the ad layer appears to be just around the corner.
Ryan Hudson Talks LLM Ads, OpenAI Marketplace, and Why Last-Click Must Change
ZeroClick Founder shares his vision for the future of AI monetisation. Hudson breaks down where opportunities lie and where the old rules are rapidly fading.
Once and for All, Are Creators Really Earning More in 2025? Here’s the Data
Creator pay rates are like the wild west. Are rates doubling, or are they struggling behind the scenes? In our chaotic industry, who is winning?
FMTC Acquires Affistash to Strengthen Affiliate Recruitment Capabilities
Affistash Co-Founder describes the move as a new “milestone.”
UK and Australian Influencer Marketing Bodies Form Alliance: What Does it Mean for Influencer Marketers?
The UK’s Influencer Marketing Trade Body and the Australian Influencer Marketing Council have formalised an alliance designed to strengthen the creator economy.
Awards showcase
Influencer Marketing
Affiliate Partnerships
Creator Economy
Performance Marketing
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Best Data-Driven Influencer Marketing Campaign – Woot! & CJ
CJ Website | LinkedIn 0:00 /0:08 1× Woot! & CJ Score an Incremental $1M with an Insights-Based Expansion Effort In an ever-changing consumer landscape, Woot! and CJ collaborated to navigate shifting demand dynamics effectively. With the onset of the pandemic altering shopping behaviors, their partnership sought to harness data-driven...
Best DTC Campaign – Tombras and RealTruck
Tombras Website | LinkedIn 0:00 /0:06 1× Rollin' in ROI: Tombras and RealTruck's Affiliate Adventure! RealTruck, the premier independent e-commerce platform for trucks, Jeep®, and off-road accessories in North America, partnered with Tombras to revolutionise its affiliate strategy amidst formidable industry challenges. With significant hurdles like...
Best Full Funnel Strategy – Carat, dentsu, SharkNinja & BroBible.com
Dentsu Website | LinkedIn Best Full-Funnel Strategy: Carat x SharkNinja x BroBible.com Carat, a dentsu agency, joined forces with Ninja and content partner BroBible.com to orchestrate an unparalleled full-funnel strategy, featuring a groundbreaking Trademark Plus (TM+) campaign by a content publisher. The campaign's objective was to seamlessly...
Partnership for Good – Wasserman & Canva
Wasserman Website | LinkedIn 0:00 /0:10 1× Wasserman & Canva for Education: 2023 Canva Learning Consultant Program In January 2022, Wasserman and Canva initiated the Canva Learning Consultant Program, dedicated to accelerating the adoption of Canva for Education across K-12 settings. Designed by educators, the 2023 programme fostered classroom...
Best Partnerships Team – Expedia, Affirm, and CJ
CJ Website | LinkedIn 0:00 /0:08 1× Gamechangers: Expedia, Affirm, and CJ's First-of-Its-Kind Media Partnership With this partnership, Expedia, Affirm, and CJ embarked on a cutting-edge initiative that redefined the scope of affiliate collaboration. Through a first-of-its-kind reciprocal media agreement, Affirm and Expedia Group Media Solutions made...
The Trend Setter – PartnerCentric
PartnerCentric Website | LinkedIn Innovating for Impact: PartnerCentric’s Full Funnel Strategy Success As the US's largest independent partnership marketing agency, PartnerCentric's success stems from its unwavering dedication to transparency, remote working, and cutting-edge technology. Led by CEO/Founder Stephanie Harris, PartnerCentric has harnessed two decades of...
