Netflix Acquires Warner Bros, Building a CTV Powerhouse
What does the major acquisition mean for performance marketing?
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What Will Be the Key to Influencer Marketing in Europe in 2026?
According to a new Kolsquare study, it seems that Europe is creating its own foundations for a booming creator economy.
Introducing PI LIVE Level Up: Bringing Partnerships Closer to Home
PI LIVE is coming to Bristol on 26th March 2026…
Agency Wins: Optimise and MG OMD Lead Halfords Group Affiliate Programme
Plus, Lodestar win two new clients and AMPC secures KLM Royal Dutch Airlines.
Brands, Creators and Agencies: It’s Time to Be Transparent with Brand Deals
As Stephen Titus, Founder of Faved, puts it, the industry grew so quickly that it forced brands and creators to “constantly reinvent the wheel”.
Don’t Go! Redefining Affiliate’s Role in Retention
With Black Friday over, affiliates should focus on retaining new customers beyond the holiday spree.
The Real Problem with Browser Extensions
Andy Cooney argues that the real issue isn’t soft cookies, but the flood of hidden browser extensions quietly claiming commission without advertisers knowing.
OpenAI Experiments with Marketplace Ads in ChatGPT
Marketplace-style ad features have been spotted in ChatGPT’s Android beta. Rollout to the public has not yet occurred, but the ad layer appears to be just around the corner.
Ryan Hudson Talks LLM Ads, OpenAI Marketplace, and Why Last-Click Must Change
ZeroClick Founder shares his vision for the future of AI monetisation. Hudson breaks down where opportunities lie and where the old rules are rapidly fading.
Once and for All, Are Creators Really Earning More in 2025? Here’s the Data
Creator pay rates are like the wild west. Are rates doubling, or are they struggling behind the scenes? In our chaotic industry, who is winning?
FMTC Acquires Affistash to Strengthen Affiliate Recruitment Capabilities
Affistash Co-Founder describes the move as a new “milestone.”
UK and Australian Influencer Marketing Bodies Form Alliance: What Does it Mean for Influencer Marketers?
The UK’s Influencer Marketing Trade Body and the Australian Influencer Marketing Council have formalised an alliance designed to strengthen the creator economy.
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"It's Going to Get Worse" TopCashback and Moonpull Discuss Affiliate Tracking
TopCashback's James Little and Moonpull's Steven Brown discuss all things affiliate tracking, from responsibility to solutions and beyond.
What We Learned at Partnerize’s Partnership Day
Insights around the funnel, breaking new markets, tracking, and more.
Best Performance Marketing Technology – BENlabs
BENlabs Website | LinkedIn BENlabs’ AI-Driven Insights Empower Brands and Creators To Reach New Audiences BENlabs’ AI-driven solutions revolutionised brand-creator collaborations. By leveraging advanced AI algorithms, BENlabs simplifies audience targeting, empowering brands to establish impactful connections with their target demographics. Partnering with TubeBuddy, their YouTube optimisation toolkit, BENlabs offers unmatched insights...
Best Technology for Retailers – Uniqodo
The Launch of Uniqodo's Experience Builder: Redefining Retail Promotions Website | LinkedIn Campaign name here Uniqodo's Experience Builder, a pioneer in retail technology, addresses the complex promotion landscape faced by retailers in 2024. Its launch in Autumn 2023 revolutionises promotion execution with seamless integration of promotion engine...
Best Technology and Telecoms Campaign – Uniqodo & BT Group
Uniqodo Website | LinkedIn Uniqodo & BT Group: Seamless Plusnet to EE Migration Lands Unprecedented Retention Success Last year, BT Group and Uniqodo collaborated on a groundbreaking mission: to seamlessly migrate Plusnet mobile customers to EE, overcoming industry migration pitfalls with a customer-centric vision. Post the acquisition of EE by BT...
Best Retail and E-commerce Campaign – Jack.tm & Secret Sales
Jack.tm Website | LinkedIn Jack.tm & Secret Sales - Making Gross Profit Skyrocket In the landscape of growing online consumer demand and economic unpredictability, Jack.tm forged a strategic alliance with Secret Sales to redefine retail dynamics. Secret Sales, renowned for democratising access to the world's most...
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