Latest News

🐛 "Ride the Sandworm" CJ CEO Talks AI Search

Plus, Ryan Hudson discusses ZeroClick affiliate integration.

By Sol Wilkinson

/ 9 Sep 2025

“You Have to Ride the Sandworm” Santi Pierini, CEO of CJ, on AI Search, Social Commerce, and the Future of Affiliate Marketing

CJ’s CEO, Santi Pierini, speaks with Sol Wilkinson on everything from affiliate Dune analogies, to why our industry has as much potential as the iPod, and a range of developments for CJ this year.

By Sol Wilkinson

/ 9 Sep 2025

“You Have to Ride the Sandworm” Santi Pierini, CEO of CJ, on AI Search, Social Commerce, and the Future of Affiliate Marketing

REPLAY: The Future of B2B is Personal

Learn how personal posts can drive real business impact, and how personality and humour are reshaping B2B marketing.

By Sol Wilkinson

/ 9 Sep 2025

“Can You Really Copyright an Aesthetic?” Bunmi Jenfa on the Intersection of Law, Fashion and the Creator Economy

In our CreatorFest Speaker Series, I spoke with Bunmi Jenfa about how creators can protect themselves in an industry that can stifle creativity.

By Sofia Aira

/ 9 Sep 2025

“Can You Really Copyright an Aesthetic?” Bunmi Jenfa on the Intersection of Law, Fashion and the Creator Economy

Affiliate Industry Reflects on Sudden Closure of Cashrewards

Cashrewards’ sudden closure has prompted reactions across the industry, with agencies, rivals, and former staff paying respect to the iconic cashback provider.

By Sol Wilkinson

/ 8 Sep 2025

Affiliate Industry Reflects on Sudden Closure of Cashrewards

Ryan Hudson, Founder of ZeroClick, Talks Affiliate Marketing, AI Search Ads, and Sleek Acquisition

ZeroClick Founder discuss the new start-up, affiliate integrations, and more.

By Sol Wilkinson

/ 5 Sep 2025

Ryan Hudson, Founder of ZeroClick, Talks Affiliate Marketing, AI Search Ads, and Sleek Acquisition

📈 Honey Co-Founder Launches AI Ad Platform, Raises $55 Million

Plus, an innovative publisher in the spotlight, and the PMAs return for the 20th year.

By Sol Wilkinson

/ 2 Sep 2025

Performance Marketing Awards Return for 20th Anniversary with Exciting New Categories

The PMAs are back, celebrating two decades of excellence in performance marketing. This year introduces new categories reflecting the latest trends in AI, social commerce, and peak trading campaigns.

By Sol Wilkinson

/ 2 Sep 2025

Performance Marketing Awards Return for 20th Anniversary with Exciting New Categories

How Reward Gateway | Edenred Is Reinventing the Closed Platform for Brands

From innovative personalisation to cross-brand campaigns, Reward Gateway | Edenred is elevating employee engagement into a powerful channel for brands worldwide.

By Sol Wilkinson

/ 2 Sep 2025

How Reward Gateway | Edenred Is Reinventing the Closed Platform for Brands

Market Movers: AI Ad Platform ZeroClick Raises $55 Million

Notable M&A, investment, and partnership activity from the past month in affiliate and creator marketing.

By Sol Wilkinson

/ 2 Sep 2025

Market Movers: AI Ad Platform ZeroClick Raises $55 Million

Awin Urges Apple for Affiliate Guidance on ATT

App Tracking Transparency causes problems for affiliate marketing, even though affiliate tracking is considered uninvasive, and in a lot of cases, necessary. Awin is calling for change.

By Sol Wilkinson

/ 1 Sep 2025

Awin Urges Apple for Affiliate Guidance on ATT

The Summer I Turned Trend-Obsessed: What Brands Can Learn From Hopping on Gen Z’s Favourite Shows

The brands that are clocked into The Summer I Turned Pretty are the ones raking in giant engagement figures right now.

By Sofia Aira

/ 28 Aug 2025

The Summer I Turned Pretty brands analysis