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Will Subscription Services Help Instagram Turn the Tide for Original Content?

Earlier this year, Instagram began rolling out subscription services, giving a select few content creators the ability to charge fans for access to specific content. Following the success of the

By Guest Writer

/ 21 Jun 2022

Will Subscription Services Help Instagram Turn the Tide for Original Content?

Want to Share Your Expertise at the US Partnership Awards? Here’s the Judging Panel You Could be Joining…

The US Partnership Awards, hosted by PerformanceIN and Talking Influence, are taking place on September 7, at the legendary Sony Hall in the heart of New York City. Created to

By Niamh Butler-Walton

/ 16 Jun 2022

Want to Share Your Expertise at the US Partnership Awards? Here’s the Judging Panel You Could be Joining…

Top Tips for Those From Lower Socioeconomic Backgrounds Who Want to Make it in Influencer Marketing

Today is National Social Mobility Awareness Day in the UK – but with just 12% of creative industry staff hailing from working class backgrounds, there is still much work to be

By Niamh Butler-Walton

/ 16 Jun 2022

Top Tips for Those From Lower Socioeconomic Backgrounds Who Want to Make it in Influencer Marketing

Essential Tips for Creators to Reach Beyond Your Network and Build a Community

For content creators, it is essential to have a strategy when it comes to expanding your reach, as well as retaining your current audience. In order to truly engage a

By Neve Fear-Smith

/ 14 Jun 2022

Essential Tips for Creators to Reach Beyond Your Network and Build a Community

Influencer Marketing Tips and Trends for 2022

The year 2022 will be remembered as the one in which influencer marketing finally landed in the big league of digital marketing. Globally worth $16.4bn (up from $1.7bn

By Guest Writer

/ 13 Jun 2022

Influencer Marketing Tips and Trends for 2022

Celebrating Effective, Creative and Inclusive Collaborations – Influencer Marketing Awards 2022 Winners Unveiled

That’s a wrap! For the first time since 2019, Talking Influence hosted the Influencer Marketing Awards in person at London’s Sheraton Grand, and it went off without a

By Neve Fear-Smith

/ 10 Jun 2022

Celebrating Effective, Creative and Inclusive Collaborations – Influencer Marketing Awards 2022 Winners Unveiled

IMS NYC Session Spotlight: How to Create a Media Plan with Influence in Mind

When building a media plan, in this current marketing landscape, it’s essential that you have influence in mind.

By Neve Fear-Smith

/ 9 Jun 2022

IMS NYC Session Spotlight: How to Create a Media Plan with Influence in Mind

Earlybird Tickets for the Influencer Marketing Show London 2022 Now on Sale!

After a successful Spring show in New York, the Influencer Marketing Show will return to Old Billingsgate in London on 20th October 2022, bringing together the brightest minds in the

By Neve Fear-Smith

/ 8 Jun 2022

Earlybird Tickets for the Influencer Marketing Show London 2022 Now on Sale!

Pride Together: TikTok’s Online and In-Person Celebrations

In honour of Pride Month, TikTok is continuing to recognise the collective visibility and power of its LGBTQIA+ community by introducing ‘Pride Together’. Throughout June, TikTok users can expect an

By Neve Fear-Smith

/ 7 Jun 2022

Pride Together: TikTok’s Online and In-Person Celebrations

A Day in the Life: Dani Hunter, Head of Influence at Exposure

Having only been in the role of Head of Influence at Exposure for nine months, Dani Hunter is making big moves when it comes to growing the team's influencer division.

By Neve Fear-Smith

/ 6 Jun 2022

A Day in the Life: Dani Hunter, Head of Influence at Exposure

Talking Influence with: Tom Sweeney

This month’s podcast guest is Tom Sweeney, Head of Creative Strategy at Fanbytes by Brainlabs. It was great to chat with Tom and find out how his childhood infatuation

By Neve Fear-Smith

/ 1 Jun 2022

Deep Dive: The True Measure of Influencer Marketing Success

The way in which we measure influencer marketing campaign success is a much-debated topic in the industry, and ultimately, there is no one correct answer.

By Neve Fear-Smith

/ 31 May 2022

Deep Dive: The True Measure of Influencer Marketing Success