SoFire’s Hot Campaigns: Move Over Sydney Sweeney, Addison Rae is Doing Jeans Brand Partnerships Right
Addison Rae, an ex-TikTok star turned serious musician, has had a rebrand that needs to be studied. Now, she’s the queen of low-rise jeans.
Affiliate marketing platform ShopMy has stepped into the consumer shopping arena with a new platform to improve creator-driven commerce.
Notable hires, promotions, and moves from the past month.
Instagram’s latest updates introduce four new engagement-focused analytics and close friends changes.
The programme is aimed at smaller creators, who can earn commissions on select hotels by sharing affiliate content during their stays.
Margaritta is part of a growing number of travel influencers capturing life in Afghanistan after the 2021 Taliban takeover, facing heavy backlash.
Rob Berrisford suggests that affiliate marketing needs to look back to its roots in order to move forward, especially as AI-driven ‘vibe coding’ opens new doors for creators.