impact.com has partnered with Evertune to give brands visibility into how they appear in AI-generated search results, and the ability to activate creator and publisher partnerships based on those insights.
Ellie Hooper and I discussed what’s changed in the creator economy, and what we need to be wary of going into 2026 and beyond.
Sage’s Alexander Feist reflects on a breakout year for the brand’s affiliate programme, the role of trust and transparency in B2B partnerships, and how “Authentic Intelligence” is guiding Sage’s approach to AI for affiliates and customers alike.
Card-linked offers (CLOs) have re-emerged as one of affiliate marketing’s most buzzed-about tactics, touted for their seamless consumer experience and promise of hyper-targeted, incremental growth. But behind the allure lies a heated debate: Are CLOs truly transparent and attributable, or are they an opaque channel struggling to meet rising...
Number of shoppers hunting for deals right before Christmas has increased by 26% this year. Why?
Let’s delve into the biggest 2025 social media algorithm updates, and what they mean for 2026.
The acquisition arrives at the end of a year of strong growth and performance for tvScientific.
Teams are leaner, partners are slower to respond, and clients want more for less. In this session, affiliate specialists and agencies share how they’re navigating resource gaps, partner bottlenecks, and shifting publisher models, all while keeping performance sharp....
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We’re looking at the InStyle TikTok series that has perfectly captured its target audience and uses influencers for their own unique flair.
For Sanna Ödmark, podcasting is essential to any agency for both internal and external growth.
As big players merge and dominate the market, Tricia Meyer advocates for smaller businesses, from publishers to agencies, to help keep innovation, competition, and consumer benefits alive.
Inflektion is leading the industry with its AI-powered solution that personalises landing pages for influencer campaigns. By tailoring pages to specific audiences, Inflektion has significantly boosted conversion rates, transforming the economics of partnership marketing.
Sommer Urias is widely respected for her 18 years of unparalleled impact at CJ.
Aesop and Partnerize leveraged a fantastic data-driven strategy during Aesop’s Annual Shopping Event.
tvScientific’s team excels by combining CTV and affiliate expertise with pioneering technology, driving innovation and client success. Their commitment to education, collaboration, and continuous evolution sets them apart in the industry.
With this inclusive affiliate campaign, BIKE Athletic and eAccountable drove over 800,000 impressions and $2,000 in sales.
Bobbi Brown Cosmetics and Rakuten Advertising’s innovative use of Programmatic Loyalty drove outstanding results, exceeding growth targets by 112%, revolutionising their affiliate strategy and setting new benchmarks in the beauty industry.
