Amazon Doubles Influencer Commissions Ahead of Extended Prime Day
As Prime Day approaches, Amazon is rolling out increased commission rates to incentivise influencers to drive more sales.
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Rare Beauty CMO Shares Secrets Behind Community-Based Marketing and How It Skyrocketed Success
The Rare Beauty CMO has shared the secrets behind community-based marketing. What is Rare doing right that other brands are missing out on?
How Will Google’s AI Mode Be Tracked?
Glenn Gabe shared some useful predictions about the ways marketers may be able to measure performance via Google’s AI Mode.
We’re Heading to Rakuten Advertising Dealmaker
A stacked agenda, terrific networking opportunities, and renowned lunches – this year's Dealmaker is set to be a winner.
"An Evolution of Social Media": What TikTok's Age Restriction Features Mean for Influencer Marketing
TikTok will launch new age safety features to protect teens and give parents more control over their children’s online activity.
Google Introduces New Rules for Affiliate Browser Extensions
It states that browser extensions must not inject affiliate links if they are not providing a deal or offer to the user.
Trump Is in Talks With Four Groups for TikTok Sale, but Who Is Most Likely to Win?
Trump is “dealing” with four prospective buyers. So, what do we know about these four groups, and who is most likely to win TikTok for good?
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