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AIMCO Launches First Australian Influencer Code of Practice

The Australian Influencer Marketing Council (AIMCO) has released its first influencer code of practice since launching. AIMCO was established by the Audited Media Association of Australia in September 2019 to set best-practice standards around influencer marketing. With contribution from more than 50 companies, the new Influence Marketing Code of Practice...

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How Live Streaming Boosted Community During Lockdown 

As the Government reopens our high streets and continues to relax social distancing measures, we’re reflecting on the ways we kept entertained, connected, and sane during lockdown, and ask if live streams really were our saviour? Since the lockdown was announced, live-streaming views have increased by 45% across multiple...

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Karat Unveils First-Ever Credit Card For Online Creators

US-based fintech startup Karat has introduced Karat Black Card, its first business credit card exclusively for social media influencers and creators on YouTube, Instagram, TikTok and other online platforms. Co-founder and CEO Eric Wei used to be product manager at Instagram and helped built products like Instagram Live for creators....

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