Talking Influence was a media sponsor of Bad Influence founded by Hachi Digital, so, we took a train to London to attend in what was indeed an interesting morning discussion
The inaugural Influencer Marketing Awards (IMAs) is just under two weeks away and we couldn’t be more excited! With the show just around the corner, we’re pleased to
Over the last month, the media-storm around BBC One Panorama ‘Million Pound Selfie’, and the infamous Fyre Festival on Netflix has caused yet another backlash about the lack of
Today is International Women’s Day, and the theme this year is #BalanceforBetter as a balanced world is a better world. We wanted to take this opportunity to celebrate the
Facebook has formed a new funding program in a bid to work with publishers and influencers on developing new shows for its video service platform, Facebook Watch.The development follows
Instagram is a major force in retail, and shoppable social is now mainstream with 29% of millennialsin the UK and the US buying this way. The platform has disrupted e–
It’s certainly been a busy couple of months for influencer marketing platform Buzzoole, following its additional funding and launching the “industry-first” Influence Marketing Benchmark to help improve the
For many of us, influencer marketing has become something of a ‘love affair’. Fair enough, it’s been knocking around for some time now but the rise of celebrity influencers
At this year’s BAFTAs, those in the influencer marketing industry might have noticed a familiar, if not real, face. Shudu, the CGI influencer, signed a deal with EE to
New global research from Rakuten Marketing reveals that the allocation of marketers’ budgets for influencer marketing has doubled over the last two years, reaching 40% in 2019. In the UK,
Today, the Influencer Marketing Awards unveiled which brands, agencies, and tech platforms made the final shortlist. The very best creative, strategic and innovative minds behind the exceptional influencer marketing campaigns,
Influencer marketing has come of age. After several years of potential, characterised by numbers of brands cautiously dipping their toes into the influencer pool, 2018 was the year in which
