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Neve Fear-Smith

Directory Q&A: The Outloud Group

Talking Influence chatted with David Hoos, B2B Performance Marketing Manager at directory listed agency, The Outloud Group to find out more about what they offer and how you can get involved. Thank you for taking the time to work with us on this Q&A. First of all, please...

Neve Fear-Smith

Why are Luxury Brands Getting Left Behind on TikTok?

There are so many brands killing it on TikTok, creating exciting, engaging, and recognisable content that in turn boosts their sales. This approach may be the key for fast fashion brands and high street beauty retailers to become a hit amongst young consumers, but for big names in luxury fashion,...

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Why Ignoring Meta's Shops Could Destroy Your Brand

The world of social media advertising was shaken up in May this year, when Apple released the iOS 14.5 system update, directly impacting the Facebook group, now Meta’s, ability to gather and use data outside of their app, leading to less visibility on ad performance for advertisers on...

Neve Fear-Smith

WTF Series: WTF is Metafluence?

What is the Metaverse? Firstly, for those who have managed to avoid the Metaverse conversations taking place all over social media, and in real life, it’s important to understand what it is, and what it means. The Metaverse blurs the lines between online and offline. On USA Today’s...

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