Newsdesk

The Hello Partner newsdesk covers the stories shaping performance marketing, partnerships and the creator economy, from breaking news to event coverage and the occasional hot take.

Just Existing & Fully Thriving: Amber Rose Gill On How To Turn A Viral Moment Into A Career

If you want to know how to turn a viral moment into a thriving, long-term career, you need to hear from the woman who has not only done it

By Newsdesk

/ 11 Aug 2026

Just Existing & Fully Thriving: Amber Rose Gill On How To Turn A Viral Moment Into A Career

Testing, Testing: The Metrics You Need In 2026

The eternal question prevails – what are the metrics that brands, creators and agents ACTUALLY need to care about, and which ones can be left in 2025? We know how busy

By Newsdesk

/ 11 Aug 2026

Testing, Testing: The Metrics You Need In 2026

PubMatic Rolls Out Guardrail Architecture For Agentic Advertising

According to the adtech company, the framework aims to provide buyers with control and agent auditing capabilities.

By Newsdesk

/ 7 Aug 2026

PubMatic Rolls Out Guardrail Architecture For Agentic Advertising

Teads Launches Lawsuit Against Google Over “Exclusionary” Ad Tech Practices

Teads is just the latest SSP to file against the tech titan in the last year.

By Newsdesk

/ 6 Aug 2026

Teads Launches Lawsuit Against Google Over “Exclusionary” Ad Tech Practices

Stop Talking, Start Building: PI LIVE BuildLab Launches to Architect Next-Gen Partnership Tools

We’re bringing together the brightest minds in the industry for one day, one challenge, and one solution.

By Newsdesk

/ 6 Aug 2026

Stop Talking, Start Building: PI LIVE BuildLab Launches to Architect Next-Gen Partnership Tools

How Do Brands Break Free of the Algorithm? Annabel Harris on Strategic Moments & Influence Everywhere

From brands to creators, The Goat Agency’s Annabel Harris walks through how to make moves in 2026.

By Newsdesk

/ 5 Aug 2026

How Do Brands Break Free of the Algorithm? Annabel Harris on Strategic Moments & Influence Everywhere

Market Movers: July 2026

Here are the job moves, investments, and launches that caught our eye this month.

By Newsdesk

/ 30 Jul 2026

Your Unfair Advantage in Google Shopping: Inside adstrong's Affiliate CSS Playbook

Most marketers still get CSS wrong. That’s your edge. In this session, Jordan Riggon, Head of Affiliates at adstrong and leading figure in CSS, shares insights behind billions in

By Newsdesk

/ 27 Jul 2026

Your Unfair Advantage in Google Shopping: Inside adstrong's Affiliate CSS Playbook

Emerging Creator of the Year

Mia McGrath - @miarose_mcgrath Instagram | TikTok The Award The Emerging Creator of the Year award celebrates breakout talents who have made an extraordinary impact in a short space of time.

By Newsdesk

/ 22 Jul 2026

Purpose-Driven Creator of the Year

Jamie Walton - @nettlesandpetals Instagram | TikTok The Award The Purpose Driven Creator of the Year award honours creators who use their platform to champion vital social, environmental, or ethical causes. It

By Newsdesk

/ 22 Jul 2026

Food & Drink Creator of the Year

Rachel Lee - @eatsbyrachel Instagram | YouTube The Award The Food & Drink Creator of the Year award celebrates creators who bring culinary passion, vibrant storytelling, and mouth-watering inspiration to digital

By Newsdesk

/ 22 Jul 2026

Industry Hero - Creators choice

Hannah Witton - @hannahwitton Instagram | YouTube The Award The Industry Hero - Creator's Choice award is a special accolade voted for directly by the public and fellow creators. It recognises

By Newsdesk

/ 22 Jul 2026