In this Week in Review: Snapchat sees huge subscription success whilst Elon Musk suggests a subscription-only model as X numbers fall drastically, meanwhile, TikTok launches a first-party Attribution Analytics solution and Performance Comparison tool for better ad insights. But that’s not all, as Digital Voices reveals a free new advice and education service for content creators, and the UK government is getting serious about AI in business. Let’s take you through the last week…

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